The Challenge
May is building the go-to platform for pregnancy and parenting in Europe. You'll own SEO content strategy that drives user acquisition—writing optimized articles that convert curious parents into loyal users while working alongside an experienced senior writer.
Your Mission
Ship 12-16 SEO-optimized articles on high-intent keywords, tracked via organic traffic and keyword rankings
Build editorial calendar framework with Growth and Content teams for Q2-Q3 content pipeline
Establish baseline SEO/GEO performance dashboard—track rankings, impressions, CTR on core pillar content
Shadow senior writer on 8+ pieces to internalize May's tone, fact-checking process, and optimization playbook
Deliver 30+ published articles with measurable organic traffic growth (target: 25%+ month-over-month improvement)
Independently manage 3-4 content clusters (pillar + supporting articles) from keyword research to publication
Reduce time-to-publish by 40% while maintaining editorial standards through workflow optimization
Present monthly SEO performance analysis with recommendations on content gaps and expansion opportunities
KPIs You'll Own
Organic Traffic
Month-over-month growth in sessions from organic search to content pages.
Keyword Rankings
Number of target keywords ranking in top 10 and top 3 on Google SERPs.
Content Output
Number of SEO-optimized articles published per month against editorial calendar.
User Acquisition Cost via SEO
Cost per new user acquired through organic search traffic.
Tools & Stack
Your Team
Your Manager
Content Manager / Growth Lead
Current Team
Growth team, Content Manager, Senior Writer (mentor), Health professionals
New role—growth-driven SEO content expansion
The Package
Salary
€18K-€24K/year (based on internship/alternance market rate for Paris, 2026)
Remote
Hybrid (Paris-based, on-site collaboration expected)
Benefits & Perks
Company Intelligence
May is a health-tech platform focused on pregnancy and parenting support across Europe. With 15 people, they're using content and SEO as a core user acquisition channel for their mobile app. The team pairs growth strategy with health expertise.
Team Size
15
Is This Role For You?
- You write clearly, persuasively, and catch your own typos—zero-tolerance for sloppy copy
- You understand SEO fundamentals (keyword targeting, on-page optimization, internal linking) and can apply them without overthinking
- You're agile and excited about ideating angles and formats (guides, FAQs, case studies, narratives) to maximize content leverage
- You're curious about pregnancy/parenting topics or eager to learn from health professionals on the team
- You see SEO writing as boring checkbox work—this role requires strategic thinking about user intent and acquisition
- You lack actual SEO writing experience or can't demonstrate portfolio examples of optimized content you've published
- You're looking for fully remote—this is hybrid and collaboration-heavy with the growth and content teams
Interview Process
Initial Screening
Conversation with Content Manager or Growth Lead about your SEO writing experience and portfolio
Writing Test
Timed writing sample on a pregnancy/parenting topic (or similar vertical) optimized for a target keyword
Team Discussion
Meet senior writer and growth team to discuss content strategy, editorial workflow, and cultural fit
Offer & Start
Contract negotiation, start date alignment for alternance/stage timeline
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.