Digital Marketing Manager - Newport Brass

Your role at Delta Faucet:

We are seeking a strategic, results-driven Digital Marketing Manager to lead and execute campaigns and programs across digital channels that elevate the brand, increase awareness and engagement, and drives revenue growth. This role requires expertise across digital platforms, strong analytical skills, and the ability to lead cross-functional initiatives from concept through execution.

Key Responsibilities:

• Develop and implement digital marketing strategies across paid, owned, and earned media (SEO, SEM, email, social, and web).
• Optimize website performance, content, and conversion in collaboration with web developers and UX designers.
• Lead SEO/SEM efforts, ensuring the site is optimized for organic growth and high-performing paid campaigns.
• Oversee email marketing, including list segmentation, A/B testing, automation flows, and performance analysis.
• Drive social media strategy, content planning, and community engagement across platforms (LinkedIn, Instagram, Facebook, etc.).
• Lead digital execution for new campaigns and product launches, with specific focus to website updates and asset integration for all internal systems.
• Carry through white-glove experiences and service into Newport Brass digital platforms, in partnership with customer care teams.
• Monitor, analyze, and report on campaign performance metrics using tools like Google Analytics and data dashboards.
• Collaborate cross-functionally with Sales, Product, Service, and Creative teams to align campaigns with business objectives.
• Manage agency/vendor relationships and digital marketing budgets.
• Stay current on digital trends, emerging platforms, and best practices.

• Bachelor’s degree in Marketing, Communications, or a related field (Master’s a plus).
• 5+ years of experience in digital marketing, with proven success in campaign management and performance optimization.
• Strong knowledge of digital tools: Google Ads, Meta Business Suite, SalesForce, Google Analytics 4 (GA4), SEMrush or similar.
• Solid understanding of SEO/SEM, web analytics, and marketing automation.
• Excellent communication, project management, and stakeholder management skills.
• Experience managing budgets and leading digital strategy.
• Creative thinker with a data-driven mindset.

• Experience in luxury consumer goods, with emphasis in B2B.
• Knowledge of HTML/CSS and CMS platforms (e.g., WordPress, Shopify).

• Increase in qualified leads and conversions
• Growth in website traffic and engagement
• Improved SEO rankings and keyword performance
• Growth in email open and click-through rates
• On-time execution of digital campaigns

At Delta Faucet Company, our people are our greatest assets. We value different perspectives and fostering an inclusive environment. You’ll have the opportunity to shape the future of our brand, working alongside passionate professionals committed to excellence and innovation. Join us to lead progressive growth and make a significant impact within a leading organization.

Here are some of the benefits we offer for your personal and professional growth:

• Culture: Recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
• Wellbeing: Comprehensive benefit plans; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
• Learning & Development: LinkedIn Learning access; internal opportunities to work on projects cross-company.
• Social Impact: Four employee-led and self-directed Business Resource Groups; Paid volunteer day annually; Employees share their time, skills and talent with charities and nonprofit organizations across the U.S. and around the globe.

Full time

Hiring Range: $103,700.00 - $163,020.00 USD

Actual compensation may vary based on various factors including experience, education, geographic location, and/or skills.

Delta Faucet Company (the “Company”) is an equal opportunity employer and we strive to employ the most qualified individuals for every position. The Company makes employment decisions only based on merit. It is the Company’s policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all people involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.

Delta Faucet Company is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.

E-Verify Participation Poster: English & Spanish

E-verify Right to Work Poster: English, Spanish