Freelance CRM Strategist (French Speaking)

Accountabilities:

• Lead complex HubSpot implementation and CRM optimization projects, ensuring alignment with client business goals, operational processes, and revenue growth strategies.

• Translate strategic business requirements into scalable HubSpot configurations supporting marketing, sales, customer service, and operational workflows.

• Design and manage advanced Revenue Operations frameworks, including lead scoring, attribution models, automated handoff processes, custom objects, and reporting dashboards.

• Configure and optimize HubSpot hubs and native integrations with platforms such as Salesforce, Microsoft Dynamics, NetSuite, and other enterprise technologies.

• Conduct technical discovery sessions and business process mapping exercises to identify operational bottlenecks and improve customer lifecycle workflows.

• Implement data governance standards, data hygiene strategies, deduplication logic, and system architecture best practices to maintain reliable CRM operations.

• Provide strategic guidance, training, onboarding support, and troubleshooting assistance to both clients and internal teams.

• Collaborate cross-functionally with strategists, CRM specialists, and leadership teams to ensure high-quality project delivery and operational alignment.

• Identify opportunities for additional services, scope expansion, and long-term client growth while supporting project scoping and budgeting activities.

• Create technical documentation, process frameworks, and scalable CRM workflows that support long-term operational success.

• Stay informed on HubSpot ecosystem developments, CRM trends, RevOps best practices, and complementary technologies to maintain innovative client solutions.

• Support knowledge sharing, mentorship, and process optimization initiatives within the broader CRM and strategy teams.

Requirements:

• Bachelor’s degree in Marketing, Business, Information Systems, Communications, or a related field.

• Minimum of 5 years of experience building and managing advanced HubSpot solutions, CRM systems, or Revenue Operations initiatives.

• Written and verbal fluency in Canadian French with strong grammar, communication, and client-facing presentation skills.

• Extensive hands-on experience with HubSpot Marketing Hub, Sales Hub, Service Hub, Content Hub, Data Hub, and HubSpot AI capabilities.

• Strong expertise in Revenue Operations processes, including lead-to-cash workflows, forecasting, attribution, lifecycle management, and CRM architecture.

• Deep understanding of HubSpot native integrations, field mapping, sync logic, and external platform connectivity.

• Proven ability to translate complex business needs into scalable technical workflows and automated CRM solutions.

• Strong analytical thinking, technical problem-solving, and organizational skills with high attention to detail.

• Excellent communication and relationship management skills with experience engaging senior-level stakeholders and clients.

• Experience working remotely in client-facing consulting, agency, or strategic CRM environments is strongly preferred.

• HubSpot certifications including Trainer Certification, Revenue Operations, Marketing Software, Sales Software, and Service Hub certifications are highly valued.

• Familiarity with complementary RevOps tools such as Gong, Outreach, Zapier, Clearbit, ZoomInfo, or related technologies is considered an advantage.

• Experience with CRM migration projects, Agile project management methodologies, and technical documentation development is preferred.

Benefits:

• Fully remote freelance work environment with location flexibility.

• Opportunity to work with high-profile clients and advanced HubSpot ecosystems.

• Exposure to complex CRM, RevOps, and digital transformation projects across multiple industries.

• Collaborative and supportive remote culture focused on innovation and measurable client success.

• Flexible scheduling and project-based work structure.

• Ongoing opportunities for professional development, certifications, and technical growth.

• Access to cutting-edge CRM, automation, and Revenue Operations technologies.

• Opportunity to work alongside experienced digital strategy, marketing, and RevOps professionals.

• Dynamic and fast-paced work environment that values expertise, accountability, and client impact.

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