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Justworks

51-200 people


Product Marketing

Senior Product Marketing Manager, Pricing & Packaging

  • $130K - $160K
  • New York
  • Senior
  • On-site
  • Full time
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Salary

$130K - $160K

Location

New York

Setup

On-site

Posted

today

SaaSPricing StrategyProduct MarketingOn-siteNew York$130K-$160KSenior

The Challenge

Justworks is evolving from single-solution HR platform into multi-solution offering, and pricing & packaging is the key growth lever. You'll own the monetization strategy that drives adoption, retention, and revenue while building customer trust across a complex product portfolio.

Your Mission

First 3 Months
1

Map current pricing model gaps vs. competitive landscape; deliver segmentation analysis across customer cohorts (SMB, mid-market, enterprise) with willingness-to-pay insights

2

Design and scope 2-3 pricing experiments (packaging variations, tier restructuring, bundle tests) with success metrics and rollout timeline

3

Partner with Product and Finance to audit discounting trends, calculate revenue leakage, and recommend policy changes with 90-day impact projection

4

Build internal playbook: pricing principles, decision framework, and cross-functional communication template for ongoing P&P alignment

By 6 Months
1

Execute and analyze results from 3+ pricing experiments; recommend 1-2 major packaging or tier changes backed by statistical significance and revenue modeling

2

Launch pricing research program: conduct conjoint analysis and elasticity modeling for 2+ product lines to inform long-term strategy

3

Lead GTM for pricing/packaging updates across 2+ product launches or major expansions; measure adoption, churn impact, and NRR lift

4

Establish quarterly pricing health dashboard tracking: net revenue retention, packaging mix shift, customer willingness-to-pay trends, and discounting variance by segment

KPIs You'll Own

Net Revenue Retention (NRR)

Track lift from pricing optimizations and packaging changes month-over-month and cohort-based.

Packaging Mix Shift

Monitor adoption rates and revenue contribution by tier, bundle, and add-on to validate packaging strategy.

Pricing Experiment Lift

Measure conversion, ARPU, and retention impact from each pricing test vs. control groups.

Customer Churn by Segment

Evaluate retention implications of pricing changes across SMB, mid-market, and enterprise cohorts.

Discount Variance

Track ACV vs. list price by customer segment and sales channel to inform pricing guardrails.

Tools & Stack

Pricing experimentation platforms (Optimizely, LaunchDarkly, or similar)Conjoint analysis / pricing research tools (Qualtrics, SurveyMonkey, Sawtooth)Financial modeling and cohort analysis (Excel, Tableau, Looker, or analytics warehouse)CRM and billing systems (Stripe, Zuora, or internal platform)A/B testing and analytics (Amplitude, Mixpanel, or internal instrumentation)Customer research platforms (Typeform, Intercom surveys)Competitive intelligence tools (G2, Capterra, or custom tracking)

Your Team

Your Manager

Head of Pricing & Packaging

Current Team

Not specified; inferred cross-functional partnerships with Product, Finance, Revenue, Strategy, and PMM teams

New role or backfill-not specified

The Package

Salary

$130K-$160K

Remote

On-site, New York, NY

Benefits & Perks

Welcoming, casual work environment
Comprehensive wellness program and company retreats
Great benefits package (medical, dental, vision implied)
Learning and mentorship from startup community leaders
Supportive, entrepreneurial culture focused on people

Company Intelligence

Justworks is a multi-solution HR and business operations platform helping early-stage and growth companies focus on their core business. Data-driven, iterative culture with a mission to simplify HR and compliance. Transitioning from single-product to platform monetization model.

Culture

Startup-like, values-driven, data-centric, collaborative

Is This Role For You?

For You If
  • You thrive on rigorous analysis and love translating data into pricing strategy recommendations
  • You've driven pricing experiments or monetization initiatives that moved revenue metrics
  • You enjoy working in ambiguity and love partnering across Product, Finance, and Sales to solve complex problems
  • You're motivated by long-term customer trust alongside short-term revenue optimization
Won't Work If
  • You're uncomfortable with A/B testing, statistical rigor, or data-driven decision-making
  • You prefer execution-heavy roles over strategic analysis and modeling
  • You need 100% remote flexibility-this is on-site in New York

Interview Process

1

Screening call

Conversation with recruiter on pricing background, analytical mindset, and Justworks fit

2

Case study or take-home

Likely pricing strategy scenario, financial modeling, or packaging recommendation exercise

3

Interviews with Head of P&P and cross-functional leads

Deep dive on past pricing work, collaboration style, and approach to experimentation and research

Ready when you are

Interested in this role?

Apply now and hear back within days, not weeks.

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Context

About Product Marketing roles

Product marketers are the bridge between product and market. They own positioning, messaging, go-to-market launches, competitive intelligence, and sales enablement. The best PMMs make complex products feel simple.

Positioning & messagingGo-to-market strategyCompetitive analysisSales enablementCustomer research
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