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Senior Specialist, Payer GTM

Aledade, Inc. ‱ Anywhere

Product MarketingSeniorOn-siteFull time
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O que vocĂȘ vai fazer

Job Description:

Oversee and manage a portfolio of payer contract products from initial contract through go-to-market launch to drive practice enrollment, proactively anticipating potential challenges and implementing appropriate remedies. Oversee timelines, milestones, and deliverables from contract signature through in-market activation and ongoing growth measurement. Develop, launch, and manage strategies for the Payer segment, including targeted Account-Based Marketing (ABM) campaigns, personalized marketing initiatives focused on high-priority payer organizations Proactively lead product growth focused collaboration with key stakeholders (i.e. Payer Strategy, Performance, Market P/L, Corp Marketing and Sales teams) ensuring product understanding and meeting growth goals Research and develop strategies to better understand and communicate with healthcare payers and understand/convey payers’ value-based care contract terms which are relevant and desirable to primary care providers Report on campaign performance (i.e contract signature, in-market activation, and ongoing growth measurement, drawing evidence-based insights and recommendations Other duties as assignedRequirements:

Bachelor’s degree in relevant field 6+ years of progressive experience in product management or go-to-market execution, including a deep understanding of contract terms within healthcare payer products Ability to build and maintain collaborative relationships with a wide range of stakeholders Strong organizational skills with the ability to manage multiple priorities Advanced communication (Verbal & Written) and presentation skills Strong initiative & bias toward action; Ability to operate in a fast-paced environment Experience with Google Suite and project management software Requires deep understanding of the contract terms and levers of value capture within each of the payer products for which this role is responsible, requiring healthcare payer-based industry knowledgeBenefits:

Flexible work schedules and the ability to work remotely are available for many roles Health, dental and vision insurance paid up to 80% for employees, dependents and domestic partners Robust time-off plan (21 days of PTO in your first year) Two paid volunteer days and 11 paid holidays 12 weeks paid parental leave for all new parents Six weeks paid sabbatical after six years of service Educational Assistant Program and Clinical Employee Reimbursement Program 401(k) with up to 4% match Stock options And much more!

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About Product Marketing Roles

Product marketers are the bridge between product and market. They own positioning, messaging, go-to-market launches, competitive intelligence, and sales enablement. The best PMMs make complex products feel simple.

Positioning & messagingGo-to-market strategyCompetitive analysisSales enablementCustomer research
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