Research & Strategy Analyst - Performance Marketing Agency

Accountabilities:

• Conduct market, industry, and competitive research across multiple client engagements, identifying relevant trends, opportunities, and insights.

• Audit client and competitor marketing experiences, including websites, email communications, inquiry journeys, and other digital touchpoints.

• Collect, organize, and analyze information from third-party research platforms and databases to support audience segmentation and market sizing.

• Synthesize findings from multiple sources into structured, concise, and actionable insights.

• Build first-draft reports, presentations, audits, and strategic documents using established research briefs, frameworks, and templates.

• Manage research timelines and coordinate required inputs across multiple concurrent engagements and internal teams.

• Take ownership of research processes on defined and repeatable engagements, managing the workflow from research through initial deliverables.

• Support more complex strategic projects by owning the research and synthesis layer and preparing well-organized findings for consultants and leadership.

• Review and quality-assure all deliverables for accuracy, formatting, completeness, consistency, and clarity before submission.

• Apply sound judgment when working with ambiguous research questions, identifying the most relevant information and translating it into practical conclusions.

Requirements:

• 3-5 years of professional experience in marketing, market research, or an agency/client-services environment.

• Strong written and spoken English, with the ability to produce polished, structured reports and professional presentations.

• Proven experience conducting market research, competitive analysis, audience segmentation, and related strategic research.

• Experience collecting and working with data from third-party research platforms, databases, or market intelligence tools.

• Strong analytical and synthesis skills, with the ability to transform information from multiple sources into clear and actionable summaries.

• Experience preparing reports, presentations, audits, or other structured client-facing deliverables.

• Proficiency with Google Slides, PowerPoint, or comparable presentation and documentation tools.

• Strong organizational and project management skills, with the ability to manage multiple workstreams and deadlines independently.

• High attention to detail and a strong commitment to accuracy and quality assurance.

• Ability to work within established frameworks while applying independent judgment to ambiguous or unfamiliar situations.

• Self-directed and comfortable taking ownership of research projects without close supervision.

• Experience working in a marketing agency or managing multiple client accounts is a strong advantage.

• Familiarity with higher education marketing is desirable.

• Previous experience with higher education or nonprofit marketing campaigns is a plus.

Benefits:

• Fully remote, full-time position.

• 40-hour workweek with flexibility within U.S. time zones.

• Competitive compensation based on experience and scope.

• Weekly payment in USD under a contractor arrangement.

• 20 days of PTO per year, combining holidays, sick time, and regular time off.

• Computer and starter equipment provided.

• Significant ownership over research, analysis, and strategic drafts that influence client recommendations.

• Opportunity to work on varied research questions and ambiguous challenges with a high degree of autonomy.

• Collaborative remote environment with exposure to marketing strategy, research, and performance-focused engagements.

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