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Growth Marketing

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Digital and Growth Marketing Manager

  • €65K - €85K
  • Job
  • Pleno
  • On-site
  • Full time
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Salary

€65K - €85K

Location

Job

Setup

On-site

Posted

3 months ago

B2CPerformance MarketingOn-site$65K-$85KMulti-channelRural Internet

The Challenge

Nomad Internet is America's fastest-growing rural broadband provider, expanding across all 50 states. You'll own digital growth for their residential, business, and affiliate channels-scaling CAC profitably across Google, Facebook, TikTok, and YouTube.

Your Mission

First 3 Months
1

Audit and optimize existing paid search campaigns (Google Ads) to hit CAC targets; document baseline ROAS by channel

2

Launch 3 new creative tests across Facebook and TikTok for residential service line; measure engagement and conversion lift

3

Build affiliate campaign tracking dashboard; establish weekly reporting cadence and identify top-performing partners

4

Establish QA checklist and audit 100% of live campaigns for compliance and performance standards

By 6 Months
1

Reduce CAC by 15-20% across core channels through budget reallocation and creative optimization

2

Scale affiliate program to 30+ active partners; document playbook for recruitment and onboarding

3

Launch YouTube and display retargeting campaigns; achieve 2.5x+ ROAS minimum

4

Own quarterly business review process; present attribution insights and channel mix recommendations to leadership

KPIs You'll Own

CAC by Service Line

Track customer acquisition cost separately for residential, business, and affiliate channels to optimize budget allocation.

ROAS by Channel

Measure return on ad spend across Google, Facebook, TikTok, YouTube, and display to identify highest-efficiency channels.

Affiliate Partner Performance

Monitor conversion rate, average order value, and lifetime value by affiliate to optimize partner mix.

Campaign CTR and Conversion Rate

Weekly tracking of click-through and conversion metrics by creative and campaign to identify winning messaging.

Tools & Stack

Google AdsFacebook Ads ManagerTikTok Ads ManagerYouTube AdsGoogle AnalyticsAttribution softwareAffiliate tracking platformCRM/Newsletter platform

Your Team

Your Manager

Not specified

Current Team

Not specified

New role to scale digital growth

The Package

Salary

$65K-$85K base

Remote

On-site in Job, Auvergne-Rhône-Alpes, France

Benefits & Perks

Access to Nomad Internet's high-speed rural broadband service
Mission-driven work serving underserved communities
Full-time permanent contract
Manager-level growth role with P&L accountability

Company Intelligence

Nomad Internet launched in 2017 to bring high-speed wireless internet to rural communities across America. Using C-band spectrum and proprietary modems (Omega, Air, Raptor), they deliver 100-200 Mbps to customers in all 50 states and RV parks. They're the largest rural-focused broadband provider in the country.

Founded

2017

Customers

Rural residential, business, RV travelers across all 50 US states

Culture

Mission-driven, customer-obsessed, scaling rapidly

Is This Role For You?

For You If
  • You've optimized multi-channel campaigns across Google, Facebook, TikTok with real CAC/ROAS targets-not vanity metrics
  • You're comfortable owning affiliate programs and pulling attribution data to make budget shift decisions
  • You thrive in fast-growth environments where you're building processes and dashboards from scratch
  • You genuinely care about rural broadband access and the mission (this isn't just another SaaS gig)
Won't Work If
  • You need remote flexibility; this is on-site in rural France
  • You're brand-only or awareness-focused; this role lives in CAC, ROAS, and performance benchmarks
  • You lack hands-on campaign management experience (launching, uploading, optimizing ads yourself)

Interview Process

1

Not specified

Typical process likely includes phone screen, portfolio review of past campaigns, and case study discussion around multi-channel optimization.

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Context

About Growth Marketing roles

Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.

A/B testingFunnel optimizationSQL & analyticsPaid acquisitionProduct-led growth
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