Search Marketing Manager

Accountabilities:

• Develop and lead the overall paid search strategy aligned with business growth, revenue, and performance objectives across multiple brands.

• Manage and optimize large-scale SEM campaigns across platforms such as Google Ads, Microsoft Ads, and Search Ads 360.

• Oversee multi-million-dollar budgets, ensuring strong ROI, efficiency, and sustainable growth across search channels.

• Serve as a strategic advisor to marketing leadership, providing insights on market trends, performance shifts, and investment opportunities.

• Leverage AI, automation, and advanced bidding technologies to improve targeting, efficiency, and campaign performance.

• Analyze complex performance data to generate actionable insights and drive both tactical optimizations and long-term strategy.

• Design and lead A/B testing and experimentation frameworks to continuously improve SEM outcomes.

• Establish best practices, governance, and documentation as the internal subject matter expert for search marketing.

• Partner with cross-functional teams including analytics, eCommerce, brand, design, and technology to execute integrated initiatives.

• Monitor industry trends, platform updates, and competitive dynamics to maintain a strong performance edge.

Requirements

• 7-10 years of experience managing and scaling large, complex SEM programs with a strong performance track record.

• Deep expertise in Google Ads, Microsoft Ads, Search Ads 360, and related paid search platforms.

• Strong analytical skills with experience using tools such as Google Analytics, Tableau, Excel, or equivalent platforms.

• Demonstrated ability to balance strategic thinking with hands-on campaign execution and optimization.

• Proven experience using AI-driven tools, automation, and advanced bidding strategies in paid search environments.

• Strong ability to interpret data and translate insights into clear, actionable recommendations.

• Excellent communication and stakeholder management skills, with the ability to influence senior leadership.

• Highly results-oriented mindset with strong problem-solving and decision-making capabilities.

• Curiosity and adaptability in a rapidly evolving digital and AI-driven marketing landscape.

Benefits

• Competitive annual salary range of $110,000, $120,000.

• Comprehensive medical, dental, and vision insurance coverage.

• Company-paid life and disability insurance.

• 401(k) retirement plan with discretionary company match.

• Paid time off, holidays, and additional leave benefits.

• Employee travel discounts and exclusive perks.

• Access to professional development and continuous learning opportunities.

• Employee Assistance Program (EAP) supporting wellbeing and work-life balance.

• Fully remote work environment within the United States.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1