The Challenge
Escape is a fast-growing cybersecurity startup ($18M Series A) positioning itself as the global reference for AI-applied offensive security. You'll scale their content and field marketing from the ground up, owning everything from SEO and social to event strategy and cross-market campaigns.
Your Mission
Audit current content assets and establish SEO baseline; develop 90-day content calendar targeting 10+ high-intent keywords
Launch consistent social media cadence (3x/week) across LinkedIn and Twitter, establishing Escape's voice in AI security space
Map and plan Q2 event calendar (conferences, webinars, meetups); execute campaign for first 2 events with pre/during/post content
Implement content performance dashboard tracking organic traffic, lead source attribution, and engagement metrics
Achieve 40% MoM growth in organic traffic through optimized content pillar strategy and backlink acquisition
Build and publish 12+ original long-form pieces (guides, whitepapers, case studies) repurposed into 50+ social/email assets
Execute full-funnel event strategy for 4+ major industry conferences; measure pipeline influence and attendee conversion
Establish content repurposing workflow: podcast → 5+ formats (articles, shorts, newsletters, videos); measure 3x+ reach vs. original
KPIs You'll Own
Organic Lead Volume (MQL)
Monthly qualified leads sourced from organic search, content, and social channels
Content Engagement Rate
Average engagement (CTR, shares, comments) across owned channels; target 3%+ on social, 25%+ email open rate
Event Pipeline Impact
Opportunities influenced by event attendance and content amplification; track pre/during/post conversion
Organic Traffic Growth
Month-over-month growth in unique visitors to blog and resource center via organic search
Content Velocity
Pieces published per month and repurposing ratio (# of formats created from each original asset)
Tools & Stack
Your Team
Your Manager
Head of Marketing (implied; Product Marketing lead mentioned as close collaborator)
Current Team
You'll work with Security Research and Product Marketing teams; distributed across Europe (Paris, Amsterdam) and US (NYC)
New role—first dedicated generalist marketing hire to scale content and field efforts
The Package
Salary
$55K-$70K base
Equity
Likely (Series A startup typical equity package, not specified)
Remote
On-site | Paris, Amsterdam, or NYC
Benefits & Perks
Company Intelligence
Escape transforms manual security work into scalable workflows for small security teams. Founded recently and raised $18M Series A, they're building AI-driven solutions for attack surface management, dynamic security testing, and pentesting. Trusted by Olympic Games and leading tech companies.
Team Size
30
Funding
$18M Series A
Customers
Olympic Games, French Football Federation, Miro, PandaDoc, and other top-tier tech companies
Culture
High-growth, fast-moving, R&D to production focus; breaks down barriers, values meaningful responsibility and real impact
Is This Role For You?
- You've shipped SEO and content strategies that moved the needle on organic lead generation
- You're fluent in English and comfortable learning cybersecurity/deep tech concepts quickly
- You thrive as a generalist juggling content creation, social management, and event campaigns end-to-end
- You want real ownership at a fast-growing startup where your work directly impacts growth metrics
- You expect a large marketing team or extensive support—this is a lean, hands-on role requiring self-direction
- You're looking for a pure specialist role; this demands versatility across content, social, and events
- You need extensive cybersecurity background—curiosity and ability to learn matter more than domain expertise
Interview Process
Initial screening
Conversation with hiring manager (likely Head of Marketing) on background, motivation, and content/SEO experience
Portfolio review
Share 2-3 content pieces you've owned, SEO wins, and event campaign examples; discuss strategy and results
Cross-functional interview
Meet with Product Marketing and/or Security Research to assess collaboration fit and ability to understand technical positioning
Growth strategy brief
Present 90-day content and field marketing plan for Escape (tailored to their current state); discuss metrics and prioritization
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.