The Challenge
EKNA is a Lille-based proptech startup (founded 2022) reinventing co-living through intelligent matching and tenant scoring. You'll drive digital acquisition across SEO, SEA, and ASO to attract qualified leads (landlords, roommates, co-living communities) with data-driven strategies.
Your Mission
Conduct technical SEO audit and implement Core Web Vitals fixes to improve indexation and site speed
Launch 3-5 high-intent Google Ads and Meta campaigns with A/B tested landing pages targeting key user segments
Optimize EKNA app listings on App Store and Google Play with keyword research and visual improvements
Set up GA4 tracking, Tag Manager implementation, and first Looker Studio dashboard reporting conversions and CAC
Achieve top 3 rankings for 15+ strategic keywords across student housing, co-living, and rental verification niches
Scale paid campaigns to 3-5x ROAS with refined audience segmentation and retargeting strategies
Build netlinking strategy and publish 10+ SEO-optimized content pieces (blog, guides, landing pages)
Establish growth testing cadence: test and measure 20+ hypotheses (growth hacking, channel mix, messaging) monthly
KPIs You'll Own
Organic Traffic Growth
Month-over-month increase in organic sessions via Search Console and GA4, benchmarked against SEO targets
Cost Per Lead (CPL)
Total paid spend divided by qualified leads generated across Google Ads, Meta, and LinkedIn campaigns
App Store Keyword Rankings
Position tracking for priority keywords on App Store and Google Play; aim for top 10-20 positions
Return on Ad Spend (ROAS)
Revenue or conversions driven by paid campaigns divided by ad spend; target minimum 3:1 ratio
Landing Page Conversion Rate
Percentage of visitors completing desired action (signup, quote request) on SEA-driven landing pages
Tools & Stack
Your Team
Your Manager
Business Developer (implied from collaboration notes)
Current Team
Early-stage startup; limited growth/marketing team
New growth marketing role
The Package
Salary
Unpaid internship
Remote
On-site (87 rue du Fontenoy, 59100 Roubaix) with partial remote flexibility
Benefits & Perks
Company Intelligence
EKNA is a Lille-based proptech startup (founded 2022) simplifying co-living through intelligent roommate matching and tenant scoring. The platform combines relational matching algorithms, rental credibility scoring, and seamless UX for students, young professionals, and landlords seeking sustainable housing solutions.
Founded
2022
Customers
Students, young professionals, landlords, co-living operators
Culture
Tech meets human; impact-driven; data-driven experimentation; collaborative early-stage environment
Is This Role For You?
- You're early-career (student or 0-2 years) hungry to build real growth marketing skills in a startup environment
- You love SEO and paid ads fundamentals and want hands-on experience across the entire funnel (awareness to conversion)
- You're comfortable with ambiguity, self-directed learning, and wearing multiple hats in a small team
- You're data-obsessed: you set up tracking, analyze dashboards, and iterate based on real metrics—not gut feel
- You expect salary or equity—this is an unpaid 2-month internship with no compensation guarantee
- You need remote work; the role is on-site in Roubaix with only partial flexibility
- You're looking for deep specialization; you'll need fluency across SEO, SEA, analytics, and ASO simultaneously
Interview Process
Initial conversation
Chat about your growth marketing background, SEO/SEA experience, and why proptech/co-living mission resonates
Portfolio or case study review
Share a past project (internship, freelance, personal) showing keyword research, campaign setup, or analytics work
Technical assessment (implied)
Likely hands-on questions about GA4 setup, Google Ads optimization, or SEO strategy for a hypothetical scenario
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.