Content Marketing Lead

Accountabilities:

• Develop and own a strategic content roadmap aligned with marketing and business objectives, defining themes, audience targeting, and editorial direction.

• Produce and oversee high-quality content across multiple formats including blogs, emails, newsletters, case studies, landing pages, social content, and thought leadership assets.

• Measure content performance and use data insights to optimize engagement, pipeline contribution, and conversion impact.

• Serve as the editorial lead by interviewing internal and external subject matter experts to strengthen credibility and messaging.

• Design and refine AI-driven content workflows, including prompt engineering, reusable templates, and scalable content systems.

• Build and maintain a centralized library of content assets, style guides, and AI prompts for go-to-market teams.

• Identify opportunities to automate repetitive content tasks such as metadata, social snippets, email variants, and campaign assets.

• Collaborate closely with marketing, product marketing, sales, and customer success teams to ensure messaging alignment and content consistency.

Requirements:

• 5+ years of experience in B2B content marketing, copywriting, or related roles, ideally within SaaS or AI-driven organizations.

• Proven ability to build and scale content programs that drive measurable pipeline and demand generation impact.

• Hands-on experience with AI content tools and workflows, with examples of AI-assisted content strongly preferred.

• Strong prompt engineering skills with the ability to produce high-quality, on-brand outputs from LLMs.

• Solid understanding of SEO, AEO, GEO, and modern content distribution strategies.

• Experience working cross-functionally with GTM teams including marketing, sales, product, and customer success.

• Excellent editorial judgment with the ability to distinguish high-impact content from generic or low-quality AI output.

• Strong communication and influencing skills with the ability to align stakeholders around content strategy and messaging.

Benefits:

• Competitive compensation package aligned with experience and market standards.

• Comprehensive health coverage including medical, dental, and vision insurance for employees and dependents.

• 401(k) retirement plan with company match.

• Flexible work arrangements including remote-friendly setup within the United States.

• Generous paid time off, including company-specific additional days off and flexible scheduling.

• Career growth opportunities in a fast-scaling, innovation-driven environment.

• Access to AI tools, training, and professional development programs.

• Collaborative, high-performance culture with strong leadership support and mentorship opportunities.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1