Digital Acquisition Specialist

Job Description

Job title:

DIGITAL ACQUISITION SPECIALIST

Location

: Paris, France

Job reference #

: 33094

Contract type

: Permanent

Language requirements

: Proficient in French and English

At

Eni

, we are looking for a

Digital Acquisition Specialist

to join

Eni Plenitude France

. Reporting directly to the Head of Growth, you will define, manage and optimise the global paid digital acquisition strategy, with a clear objective of driving profitable growth, developing online sales and maximising ROI.

This role combines strategic vision, performance management and a strong test-and-learn culture in a highly business-oriented, data-driven environment.

About Plenitude

Plenitude is an energy company that integrates the retail business and renewable generation with self-consumption and electric mobility solutions, providing energy and gas to more than 10 million homes and businesses across Europe, which offers a range of great professional opportunities for the whole team. This partnership represents a major European project integrating the renewable energy business with the retail business, which will enable us to progressively increase our offering of services, infrastructure, and green energy for our customers, providing our team with greater visibility and professional growth.

Main Responsibilities

Digital Acquisition & Performance

• Define and drive a multi-channel acquisition strategy to maximise online sales
• Manage paid media (SEA, Social, Display, Retargeting) with agencies
• Oversee affiliates and comparison platforms
• Run commercial campaigns and track impact on sales, conversion, churn and profitability
• Monitor KPIs and manage budgets with a strong ROI focus

Collaboration

• Work with teams developing new acquisition tools and capabilities
• Optimise SEO contribution with the Organic team
• Partner cross-functionally (commercial, data, product, UX, tech)

Innovation & Growth

• Test and scale new acquisition channels, tools and formats
• Build strategic partnerships to drive growth
• Embed a strong test-and-learn culture

Skills And Experience Required

• Master’s degree in Marketing, Sales, Business, Engineering, or a related field
• Proven experience in digital acquisition or performance marketing
• Strong strategic vision across paid and organic acquisition channels
• Expertise in paid media channels (SEA, Social Ads, Display)
• Strong business and performance orientation (CTA, ROAS, LTV)
• Proven experience managing significant media budgets and external agencies
• Strong data-driven mindset, with solid understanding of KPIs
• Fluency in English, with the ability to work in an international environment
• Strong strategic thinking combined with excellent execution capabilities
• Excellent communication and influencing skills
• Strong cross-functional collaboration skills, with the ability to influence without direct authority
• Resilience and ability to perform under pressure
• Agility, curiosity, and strong interest in test-and-learn approaches
• High level of autonomy and accountability

How To Apply

• Applications are only accepted through our online application system
• Please upload your CV in English

About Eni

Eni is a global energy company operating in 61 Countries, with over 30,000 employees. Originally an oil & gas company, it has evolved into an integrated energy company, playing a key role in ensuring energy security and leading the energy transition. Eni's goal is to achieve carbon neutrality by 2050 through the decarbonization of its processes and of the products it sells to its customers. In line with this goal, Eni invests in the research and development of technologies that can accelerate the transition to increasingly sustainable energy. Renewable energy sources, bio-refining, carbon capture and storage are only some examples of Eni's areas of activity and research. In addition, the company is exploring game-changing technologies such as fusion energy, a technology based on the physical processes that power stars and that could generate safe, virtually limitless energy with zero emissions.

Working at Eni

At Eni we believe in enterprising people, capable of making a difference and making their contribution with passion and innovation, to respond to the global challenges of the energy transition. For us, the skills and attitudes of each individual, continuous training, and diversity and inclusion are fundamental. We promote flexible ways of working with particular attention to well-being, welfare and work life-balance. Eni will evaluate applications considering plurality and diversity as sources of enrichment. If your application is assessed to be among those most in line with the required profile, you will be contacted to continue the selection process. Whatever your ambition, at Eni you can find the tools to make it happen.

Energy for action takers