Senior Marketing Operations Manager

Accountabilities:

• Own the end-to-end marketing operations strategy, infrastructure, and operating model supporting global demand generation, ABM, partner marketing, and pipeline creation.

• Act as a strategic partner to marketing leadership, driving excellence in systems, automation, analytics, and operational execution.

• Build and maintain a unified marketing intelligence framework including dashboards, attribution models, funnel reporting, ROI analysis, and executive-level performance insights.

• Optimize the revenue funnel by improving lead management, scoring, routing, lifecycle design, and handoff processes to increase pipeline quality and velocity.

• Lead marketing technology management, including CRM and automation platforms, ABM tools, attribution systems, and data enrichment integrations.

• Oversee global campaign operations, ensuring high-quality execution across segmentation, nurturing, tracking, QA, and performance optimization.

• Drive continuous improvement in marketing processes, scalability, and cross-functional alignment with Sales, Revenue Operations, Finance, and IT.

Requirements:

• 7-10 years of experience in Marketing Operations within high-growth B2B SaaS or enterprise technology organizations.

• Strong expertise in marketing automation and CRM systems such as HubSpot and Salesforce, along with attribution and analytics tools.

• Deep understanding of account-based marketing, lifecycle management, funnel optimization, and revenue operations principles.

• Proven ability to translate complex datasets into executive-level insights that drive strategic decisions.

• Experience operating in enterprise sales environments with long, complex buying cycles and multi-stakeholder journeys.

• Strong cross-functional collaboration skills, with experience partnering across Marketing, Sales, RevOps, and executive leadership teams.

• Demonstrated ability to design scalable processes and improve operational efficiency in fast-paced environments.

• Experience leveraging AI and automation to enhance marketing operations is highly desirable.

• Familiarity with cybersecurity or highly technical B2B SaaS environments is a strong plus.

Benefits:

• Competitive base salary with an expected range of approximately $135,000-$156,000 USD

• Eligibility for performance-based bonus and equity participation programs

• Comprehensive medical, dental, vision, life, and disability insurance

• 401(k) retirement savings plan with employer matching contributions

• Flexible remote work arrangement (#LI-Remote)

• Generous paid time off, holidays, and parental leave

• Monthly work-from-home and lifestyle stipends

• Access to modern tools, analytics platforms, and AI-enabled workflows

• Strong focus on professional growth in a high-impact, global marketing operations function.

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