The Challenge
Zscaler is scaling fast as an AI-forward cybersecurity leader, and they need someone to build the operational backbone of their growth machine. You'll own the end-to-end strategy for campaign intake, execution, and ROI measurement across a global team—turning ambiguous processes into repeatable systems that drive pipeline at scale.
Your Mission
Audit and document current growth marketing operations workflow; identify 3-5 critical bottlenecks in campaign intake, planning, and execution
Design and socialize optimized campaign intake and planning processes with web, campaigns, product, and field marketing stakeholders
Establish baseline QBR dashboards and ROI tracking framework (lead-to-pipeline visibility) with MOps
Onboard and align regional team on new processes; conduct 1:1s to understand skill gaps and development needs
Launch and operationalize 2-3 scaled programs (webinars, customer workshops, email sequences) with documented playbooks
Reduce campaign planning cycle time by 30% and improve execution quality (on-time, on-brand delivery)
Build predictive ROI models showing campaign performance → pipeline impact; deliver monthly business reviews to leadership
Develop and execute talent development plan for team; hire or upskill 1-2 growth ops roles to scale capacity
KPIs You'll Own
Campaign Intake-to-Launch Cycle Time
Time from brief submission to live campaign execution; target reduction of 25-30% within 6 months.
Lead-to-Pipeline Conversion & ROI
End-to-end attribution from campaign creation through qualified pipeline; track cost per pipeline dollar generated.
Campaign Execution Quality Score
On-time delivery, brand compliance, and stakeholder satisfaction; target 95%+ compliance rate.
Team Capacity & Utilization
Programs launched and optimized per team member; measure operational efficiency gains quarter-over-quarter.
Cross-Functional Alignment Index
Stakeholder satisfaction on process clarity and collaboration effectiveness; conduct quarterly pulse surveys.
Tools & Stack
Your Team
Your Manager
VP of Digital Marketing
Current Team
Regional growth marketing operations team (size not specified; implies 3-6 direct reports)
Backfill + potential expansion; growth role
The Package
Salary
$200K-$250K base
Remote
Hybrid on-site in San Jose, CA office
Benefits & Perks
Company Intelligence
Zscaler is an AI-forward enterprise security leader powering the Zero Trust Exchange platform. They protect enterprises from cyberattacks and data loss by securely connecting users, devices, and applications. The company culture emphasizes impact over activity, customer obsession, and execution with high accountability.
Culture
Impact-driven, innovation-focused, transparent debate, execution-centered, customer obsessed, high-accountability, sense of urgency
Is This Role For You?
- You've built or scaled growth marketing operations from scratch—you love designing processes and systems that enable teams
- You're comfortable with ambiguity and thrive translating vague briefs into clear strategy and repeatable workflows
- You have 10+ years in marketing ops, growth marketing, or demand gen with 5+ years leading teams
- You're obsessed with ROI metrics and can speak fluently about attribution, pipeline impact, and campaign efficiency
- You're energized by solving technical challenges (marketing tech stack, integrations, data plumbing)
- You prefer individual contributor work; this role is 40% team leadership and stakeholder management
- You need a fully remote setup; this is hybrid on-site in San Jose
- You're uncomfortable with high-growth complexity and ambiguity; Zscaler moves fast
- You struggle with cross-functional collaboration; success here requires constant partnership with web, product, field, and exec leadership
Interview Process
Recruiter Screen
Background on growth marketing ops experience, team leadership, and interest in Zscaler's mission
Hiring Manager (VP of Digital Marketing)
Deep dive on operations strategy, process design, and approach to scaling growth marketing across regions
Peer Interviews
1-2 conversations with cross-functional leaders (web, campaigns, field marketing) to assess collaboration and communication fit
Executive Alignment
Brief conversation with finance or exec stakeholder on ROI methodology and reporting rigor
Offer & Close
Compensation, equity, and start date negotiation
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.