Senior Trade Marketing Manager

Job Title:

Senior Trade Marketing Manager | Samsung Electronics

Highlights

:

• Location: São Paulo - SP
• Type of contract: Permanent contract, Full time
• Work Modality: On Site

Who are we?

Samsung Electronics has grown into one of the world’s leading technology companies, recognized as one of the top 5 global brands. As a global leader in technology, we are transforming the world with the creativity and diversity of our talented people who drive this transformation.

Our company's success reflects the determination and talent of our people, aligned with our key corporate values: People, Excellence, Change, Integrity, and Co-prosperity. Our mission is to help people achieve the impossible.

We are inspired by what people want to accomplish in their lives and work to create products that empower them in new ways. This drive fuels our innovation.

Join us at Samsung and find your opportunity to do what you can't.

Looking for more? Visit our website www.samsung.com or our career page HERE!

Job Summary

• We are seeking a highly motivated and experienced Senior Manager in Retail Marketing to join our dynamic team.
• The ideal candidate will be responsible for managing and leading a team of promoters and store leaders, ensuring they effectively drive brand visibility, reinforce brand awareness, and achieve sales targets for consumer electronics categories, especially Visual Displays, in retail partner stores.
• This role requires a deep understanding of retail dynamics, consumer behavior, and the ability to collaborate across functions to deliver impactful results.

Areas of Responsibilities

in this role, you will be responsible for:

• Developing and executing strategies to enhance brand visibility and reinforce brand awareness in retail partner stores;
• Collaborating with retail partners to optimize product placement, promotions, and in-store experiences that align with Samsung's brand identity;
• Ensuring consistent brand representation and messaging across all retail channels.
• Leading the planning and execution of retail marketing campaigns, including point-of-sale materials, stores activations, and events;
• Collaborating with cross-functional teams (sales, product management, creative) to ensure seamless execution of marketing plans;
• Leading, mentoring, and managing a team of promoters and store leaders, ensuring they are well-trained and equipped to represent the brand effectively;
• Monitoring campaign performance and adjust strategies as needed to achieve desired outcomes;
• Monitoring and analyzing sales performance data to identify trends, opportunities, and areas for improvement;
• Working closely with promoters and store leaders to ensure the achievement of sales targets for consumer electronics categories;
• Providing actionable insights and recommendations to drive sales growth and maximize ROI.
• Tracking and analyzing key performance metrics to evaluate the effectiveness of retail marketing activities;
• Preparing detailed reports on team performance, campaign results, and sales achievements for senior management;
• Providing actionable insights and recommendations for continuous improvement.
• Overseeing the allocation and management of retail marketing budgets to ensure cost-effective solutions;
• Monitoring expenses and ensuring alignment with financial targets and budget execution.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Soid experience in retail marketing, with a proven track record in the electronics or consumer goods industry.
• Strong understanding of retail dynamics, consumer behavior, and market trends.
• Excellent leadership and team management skills.
• Proficiency in data analysis and performance measurement tools.
• Strong communication and interpersonal skills, with the ability to collaborate across functions.
• Fluence in English is mandatory.
• Domain in MS office package to manage big data bases in Excel and presentation creations in Power point.
• Strong story telling creation and presentation capabilities (in Portuguese and English).

Why is Samsung Electronics the place to be?

Join a Global Team

Work with a dynamic and diverse team, constantly interacting with different cultures.

Tackle Big Challenges

Our history is built on overcoming challenges and striving for excellence. Join us in pushing the boundaries of technology and innovation.

Shape the Future

Collaborate in an open, innovative environment where your ideas come to life, creating products that redefine the future.

Make an Impact

Contribute to groundbreaking technologies that improve lives and support communities worldwide. At Samsung, your work truly makes a difference.

Benefits

:

• Comprehensive health and wellness programs
• Professional development opportunities
• Opportunities for career advancement
• Global networking and collaboration