DIRECTOR OF GROWTH MARKETING

Kavren Technologies | Founding Team | Direct-to-Consumer Health

Type of contract:

Independent Contractor

Location

: LATAM (preferred: Mexico or Colombia)

The Opportunity -

Director of Growth Marketing

Kavren Technologies

builds and operates digital businesses across healthcare, technology, and consumer platforms. We are launching a new direct-to-consumer health vertical focused on helping consumers access modern health and wellness solutions through digital channels. This is not a traditional marketing management role.

We are looking for someone who can help build the growth engine from the ground up: someone capable of creating structure, organizing acquisition strategy, helping define the funnel, building the right team, and scaling growth responsibly alongside the founder. You will work directly with leadership, with high visibility, high ownership, and significant influence on how this business evolves. This role is ideal for someone who enjoys ambiguity, fast-moving environments, and building systems from scratch instead of operating inside already mature structures.

Before You Apply

This process is intentionally designed around execution and thinking quality, not resume optimization.

The candidates who stand out are typically those who:

• ⁠think structurally with incomplete information
• ⁠are comfortable building from ambiguity
• can connect strategy with execution
• show evidence of real ownership and decision-making

For the 30-day plan, we are not expecting perfect assumptions or insider knowledge about Kavren.

We are evaluating

• clarity of thinking
• prioritization
• business judgment
• and how you approach building something early-stage with limited context

What You Will Own

• Build and scale growth initiatives across paid, organic, influencer, retention, and emerging channels
• ⁠Help define acquisition strategy, funnel structure, and growth priorities
• Work closely with the founder on performance, reporting, and execution
• Contribute to creative strategy, testing, landing pages, and conversion optimization
• Help hire and structure the initial growth team as the company scales
• Create operational clarity around metrics, reporting, and decision-making
• Support scaling from early-stage acquisition into a more mature growth system

Who You Are

• ⁠5+ years in growth, performance marketing, DTC, consumer health, or related digital businesses
• ⁠Experience managing meaningful paid media budgets directly
• Experience owning growth outcomes, not just campaign execution
• Strong understanding of acquisition, funnels, conversion, and customer behavior
• Comfortable working in fast-moving startup environments
• Strong English communication skills
• Based in LATAM with good overlap with US time zones

Relevant experience may include

• telehealth
• consumer health
• subscription businesses
• wellness brands
• app-based consumer products
• ⁠performance-driven digital companies

Ownership & Operating Style

• You think in terms of business impact, not just channels
• You are comfortable with ambiguity and evolving priorities
• You can move between strategy and hands-on execution
• ⁠You know how to prioritize instead of trying to do everything at once
• You are resourceful, practical, and execution-oriented

Who This Role Is Probably NOT For

• Someone looking for a highly structured corporate environment
• Someone who only specializes in one channel
• Someone who prefers maintaining existing systems instead of building new ones
• Someone uncomfortable with changing priorities or startup ambiguity

Compensation will depend on

• experience
• proof of execution
• leadership capability
• and overall fit for the stage of the business

Additional upside may include

• performance-based incentives
• profit participation or equity structure
• direct ownership over growth initiatives
• ability to build and shape the team

How to Apply

We evaluate candidates based on:

• proof of execution
• clarity of thinking
• business judgment
• and ability to build

Please send the following to

careers@kavrentech.com and andrea.morales@kavrentech.com:

*A short Loom video (60–90 seconds) - Walk us through the last brand, product, or business you helped grow. Focus on:

• the challenge
• what you owned directly
• ⁠what you changed
• and what impact it had

*One case study (PDF, Notion page, or deck) - Show us how you think about:

• growth strategy
• ⁠acquisition
• creative testing
• funnels
• optimization
• or scaling

If you are under NDA, anonymized examples are completely fine.

*

A one-page 30-day approach:

If you were starting next week, how would you approach the first 30 days helping Kavren build and organize this new growth function?

Assume:

• limited structure
• no existing team
• early-stage environment
• and an opportunity to help define priorities from zero

Bullet points are completely fine. We care more about clarity of thinking than polish.

Important

Submissions missing any of the three requested materials will not be considered.

We review every complete application carefully and move quickly through the process.