Growth Marketer

Open Position

Growth Marketer

A generalist growth marketer with performance marketing chops. Comfortable across the full growth stack, customer research, landing pages, lifecycle, while excelling at paid campaigns and the ads that fuel them.

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Marketing

Full-time

Remote (EU)

About IMG.LY

We build creative editing SDKs used by 600+ customers and powering 500+ million creations every month. We’re bootstrapped, profitable, and growing, and we’re entering a new market with an AI-native design tool. We need growth support to help launch it.

The role

You’re a generalist with a performance marketing focus. You’re comfortable doing customer research, shipping landing pages, and running lifecycle programs, but you really come alive when planning paid campaigns and creating the ads that drive them.

What you’ll do

• Talk to customers. Run Jobs-to-be-Done interviews to extract the language, triggers, and anxieties that drive purchase decisions, and feed them into positioning and creative.
• Plan and ship ad campaigns. Own concept, design, copywriting, and shipping across Meta, Google, and other channels end-to-end.
• Run growth experiments. Design and measure experiments across the funnel, trial activation, ad creative tests, onboarding tweaks.
• Build internal tools. Use AI coding tools to create scripts, dashboards, and workflows that give the team leverage.
• Use AI as a daily tool. Apply it to creative production, analysis, copywriting, automation, and research, while staying aware of its limits.
• Own the funnel. Manage paid acquisition, landing pages, onboarding, and developer experience from first impression to activation.

What we’re looking for

• Experiment-driven mindset, iteration speed over perfection
• Creative range across copywriting, video, landing pages, and storyboarding
• Builder instinct, with some coding or automation experience
• Customer empathy built through qualitative research
• Full-stack paid acquisition experience on Meta and/or Google

Bonus points

• Marketed developer tools, SDKs, APIs, or creative software before
• Comfortable with PLG (product-led growth) patterns
• Can produce video ads
• Built something from zero, a side project, newsletter, or community

What we offer

• A bootstrapped, profitable company that thinks long-term, no VC pressure
• Growth ownership in a product entering a new market
• Tools and budget for real experimentation
• A small, senior team where your impact is visible
• Competitive compensation

Apply

Ready to join us?

Email

hr@img.ly

with a few recent projects and where you'd like to take your career next, we prioritize samples over resumes.

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