pics
Brazilian fintech wallet and lending platform, serving individuals and public servants since 2012.
Founded
2012
Famous for
What pics is known for
- Digital wallet and multipurpose card product for Brazilian consumers and small businesses.
- Specialized lending products targeting public servants, retirees, and pensioners with payroll loans.
- Installment payment infrastructure integrated into core financial services offering.
For growth marketers
What it's like to work at pics
Early-stage fintech operating in Brazil's competitive digital payments and lending space. The company combines wallet, card, and lending products into a single platform. Growth challenges center on user acquisition in a crowded market and retention across distinct customer segments: individuals, businesses, and public-sector employees. Small team structure means growth marketers own multiple chann
About
In their own words
PicS N.V. operates as a digital financial services company that provides digital wallet and application for individuals and businesses in Brazil. ... The company also provides multipurpose cards; personal loans; instalment payments; payroll loans for public servants, retirees, and pensioners;.
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