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omg national

Promotional products platform serving SMBs and enterprises since 2008.

Early-stageUSA51-200 peopleSeries B, DallasB2B e-commerce51-200 employees$35.5M funded

Founded

2008

Team size

51-200

Famous for

What omg national is known for

  • Built a $35.5M-funded marketplace for branded merchandise in a fragmented, relationship-driven category.
  • Operates in a 311-competitor space, competing against both legacy distributors and modern D2C platforms.
  • Backed by Susquehanna Growth Equity and RevTech Ventures, signaling institutional confidence in promotional products as a durable vertical.

For growth marketers

What it's like to work at omg national

Series B / 51-200 employees / B2B e-commerce with a mix of SMB and enterprise customers. Growth challenges center on customer acquisition in a crowded market, retention of repeat buyers, and differentiation against established distributors. If you want to build growth in a mature but underdigitized category with real unit economics, this is the seat.

About

In their own words

OMG is a series B company based in Dallas (United States), founded in 2008 by James Skidmore. It operates as an Online store offering promotional product. OMG has raised $35.5M in funding from Susquehanna Growth Equity and RevTech Ventures. The company has 311 active competitors, including 11.

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