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New Media Retailer

Online marketing platform for independent retailers, founded 2009.

Early-stageUSAEarly-stage SaaSRetail-focusedUSA marketBootstrapped origin

Famous for

What New Media Retailer is known for

  • Reached 100 clients during early growth phase, signaling product-market fit in underserved independent retail segment.
  • Founded by Jeanne Brightman, Craig Ballinger, and Joe Root with explicit focus on serving retailers excluded from enterprise solutions.
  • Built sustained business serving SMB retailers with online marketing tools since 2009.

For growth marketers

What it's like to work at New Media Retailer

Early-stage SaaS serving independent retailers. Small team, founder-led. Growth challenge: expand from 100-client base into broader retail market while competing against larger platforms. If you want to build growth motion in a vertical with real unit economics and low brand awareness, this is the seat.

About

In their own words

In 2009, Jeanne Brightman, along with co-founders Craig Ballinger and Joe Root, started the company with a vision for serving independent retailers with online marketing solutions. [...] New Media Retailer reaches its first 100 clients and invests in growing the team. Among the new hires are.

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