Laura Schaffer, VP of Growth at Amplitude
VP of Growth at Amplitude, former Head of Growth at Twilio
Laura Schaffer is VP of Growth at Amplitude. VP growth professional with expertise in Amplitude. Laura Schaffer is VP of Growth at Amplitude, where she is layering self-serve into a sales-led company. View full profile, professional background, and request an introduction on Growth.Talent.
About Laura Schaffer
Laura Schaffer is VP of Growth at Amplitude, where she is layering self-serve into a sales-led company. She previously spent over 7 years at Twilio as Head of Growth and PM Lead of the growth platform and experimentation platform, and was VP of Product and Growth at Rapid. She joined Bandwidth in her first role in sales before transitioning to product. She believes in taking control of your career growth rather than waiting for a path to be carved for you, advocating for carving your own path by identifying gaps and stepping up to fill them.
Laura Schaffer's Professional Details
Seniority
VP
Laura Schaffer's Tools & Stack
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Podcast Appearances & Insights
Laura Schaffer on Misattribution, Self-Serve Pricing, and Career Growth
Laura Schaffer added questions to Twilio's signup flow expecting disaster. Instead, conversion improved 5%. The lesson: sometimes friction creates clarity—and executives are further from customers than they think.
Unsolicited Feedback (Reforge)
Laura Schaffer Dissects Cameo's Rise and Fall
79 min
Lenny's Podcast
Career frameworks, A/B testing, onboarding
81 min
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Frequently Asked Questions about Laura Schaffer
What does Laura Schaffer do?
Laura Schaffer is VP of Growth at Amplitude.
Where does Laura Schaffer work?
Laura Schaffer currently works at Amplitude as VP of Growth.
How to contact Laura?
You can request a warm introduction to Laura Schaffer through Growth.Talent.
What tools does Laura Schaffer use?
Laura Schaffer uses Amplitude.
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