The Challenge
Wink (via Media-Start) is a 40-person growth engine helping SMBs access major media visibility. You'll own the full acquisition funnel—from data scraping to campaign optimization—in a young, high-growth environment where your moves directly impact revenue.
Your Mission
Master HubSpot configuration and build 3 automated prospecting workflows in Zapier/Lemlist
Launch and optimize 2 multi-channel campaigns (LinkedIn + Email) targeting 5K+ leads with documented conversion benchmarks
Establish weekly insights reporting on funnel metrics, friction points, and actionable recommendations to Sales/Product
Segment and enrich lead database using data scraping and segmentation strategies, increasing addressable audience by 30%
Achieve 15%+ open rates and 3%+ CTR on email campaigns; optimize subject lines and send times based on A/B testing
Design and deploy onboarding workflow reducing time-to-first-value for new leads by 40%
Build predictive scoring model in HubSpot identifying high-intent prospects; validate with Sales team
Document and mentor incoming growth team member on tool stack and campaign playbooks
KPIs You'll Own
Lead Acquisition Cost (CAC)
Cost per qualified lead across all channels; target reduction of 20% by month 6.
Email Campaign Performance
Open rate, click rate, and conversion rate; benchmark against industry standard of 12% opens, 2.5% clicks.
Funnel Conversion Rate
Percentage of prospects moving through discovery → demo → sales-qualified stages.
HubSpot Workflow Automation ROI
Time saved per month vs. manual outreach; target 10+ hours saved per workflow.
LinkedIn Campaign Engagement
Click-through rate and profile visits; track for account-based targeting effectiveness.
Tools & Stack
Your Team
Your Manager
Marketing Lead (implied)
Current Team
Marketing team (size unknown); reports into growth function
New growth specialist role to scale acquisition
The Package
Salary
€28K-€35K base
Remote
On-site in Aix-en-Provence (Marseille area), full-time. No remote option. Flexible apprenticeship schedules accepted.
Benefits & Perks
Company Intelligence
Media-Start (2022) is a B2B SaaS platform connecting SMBs with major national media publishers through strategic partnerships. The company positions itself as both a media agency and a sales academy—training talent intensively in B2B growth and sales methodologies. Headquartered in Marseille with 40 employees, pursuing aggressive growth.
Founded
2022
Team Size
40
Customers
SMBs and TPEs seeking media visibility and national press coverage
Culture
Entrepreneurial, meritocratic, learning-focused; emphasis on non-traditional talent with strong drive over pedigree
Is This Role For You?
- You're data-obsessed and excited to own metrics like CAC, conversion rates, and funnel health end-to-end
- You want hands-on experience with growth tools (HubSpot, Zapier, Lemlist, automation) and can learn Python/JS to unlock automation
- You're proactive, self-directed, and thrive in fast-moving, unstructured environments where you build processes from scratch
- You have a Master's in marketing, commerce, or communication and are willing to work on-site in Marseille area
- You're ambitious and see this as a 1-2 year sprint to build real growth expertise in a scaling startup
- You need flexible remote work or can only work 3 days on-site / 2 days in school (specific apprenticeship schedules rejected)
- You prefer execution-only roles with clear playbooks; this role requires scrappiness, testing, and owning the full funnel
- You lack curiosity about data, automation, or SQL/Python; growth here relies on technical chops, not just marketing intuition
- You're looking for a corporate environment with clear titles, hierarchies, and established processes
Interview Process
Screening Call
Brief chat on growth experience, HubSpot familiarity, and why you're interested in a startup growth role.
Take-Home Task
Analyze a sample funnel dataset; identify bottlenecks and propose 3 optimization tactics. Should take 2-3 hours.
Technical Deep Dive
Walk through HubSpot workflows, discuss automation tool experience, and explore any scripting/coding exposure.
Founder / Marketing Lead Interview
Culture fit and growth strategy alignment; discuss your approach to data-driven decision making and team collaboration.
Interested in this role?
Apply now and hear back within days, not weeks.
Get alerts for growth marketing jobs
Weekly email. Unsubscribe in one click.
More roles like this
Growth Lead
Simplycure • Brussels, Belgium
Alternant (e) " Chargé(e) de commerce et marketing " H/F
BNP Paribas Real Estate • Lille, FR
stage - Assistant web et marketing Urban Comics (F/H) - Dargaud
Média-Participations • Paris, FR
Stage - Assistant marketing et communication (F/H) - MEDIATOON LICENSING
Média-Participations • Paris, FR
About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.