The Challenge
Voodoo is the #3 mobile publisher worldwide with 7B+ downloads. You'll create video ads that drive user acquisition across hypercasual to hardcore games, working with a 150-person growth team that turns apps into global hits.
Your Mission
Ship 20+ video ad variations across 3+ product lines, benchmarking competitor creative and documenting what drives engagement
Master Voodoo's mobile gaming landscape: analyze performance data on your first 10 videos to understand CTR, install, and retention drivers
Integrate into the creative squad: establish workflow with teammates, learn internal tools and processes, contribute to 1 transversal tool-testing initiative
Build competitive intelligence: document hypercasual and casual game ad trends across iOS/Android, creating a swipe file of top performers
Own creative output for 1-2 product verticals: become the go-to video artist, hitting 90%+ approval rate on first drafts
Demonstrate measurable impact: track video performance metrics (CTR, CPI, ROAS) and show 15%+ lift on your best-performing creative variants
Experiment with emerging formats: test 3D elements, Unity integration, or new editing techniques; document learnings for the team
Mentor or pair with 1 junior team member on video creation workflow, establishing best practices for the squad
KPIs You'll Own
Video CTR (Click-Through Rate)
Baseline performance metric showing how many viewers engage with your ad creative.
Cost Per Install (CPI)
Direct ROI measure—your creative's efficiency at driving paid installs relative to ad spend.
Creative Approval Rate
Internal quality gate: % of videos approved on first submission without major revisions.
Competitive Benchmark Score
Subjective but tracked: how your best work stacks up against top competitor ads in the same vertical.
Tools & Stack
Your Team
Your Manager
Growth Creative Lead (implied)
Current Team
Small creative squad with diverse, international backgrounds; embedded in 150-person Growth team spanning UA, monetization, and ad tech
New role—expanding creative capacity for multiple product verticals
The Package
Salary
€55K-€75K base
Remote
On-site in Paris, Île-de-France—no remote option mentioned despite 'full-remote position' text (likely copy error; confirm with hiring team)
Benefits & Perks
Company Intelligence
Voodoo is the #3 mobile publisher globally (after Google and Meta) with 800 employees, 7B+ downloads, and 200M+ active users. Founded in 2013, they create mobile games and apps including Mob Control, Block Jam, BeReal, and Wizz.
Founded
2013
Team Size
800
Customers
200M+ active users across mobile gaming and app ecosystem
Culture
Transversal, data-driven growth mentality; diverse, international teams experimenting across hypercasual to hardcore gaming
Is This Role For You?
- You're fluent in Russian and English—this role explicitly requires it for Eastern European product focus
- You obsess over metrics: you don't just create; you study why videos drive installs and adjust ruthlessly
- You know mobile gaming inside-out: you've played hypercasual and casual titles, understand viral loops, and benchmark ads naturally
- You're comfortable with After Effects at expert level and hungry to explore 3D or engine-based workflows
- You want remote work: this is on-site Paris, full-stop
- You're not fluent in Russian or prefer not to work on Russia/Eastern Europe-focused products
- You lack 3+ years in similar roles (mobile video creation, gaming ads, or equivalent creative marketing production)
Interview Process
Initial Screening
Recruiter screens for language fluency (Russian/English), After Effects proficiency, mobile gaming familiarity, and 3+ years experience verification.
Creative Portfolio Review
Hiring manager reviews 5-10 best video ads you've created. Focus: mobile gaming ads, proof of performance data, creative variety, technical skill.
Technical + Culture Interview
Interview with creative lead or growth manager. Questions: workflow, tools, how you measure creative success, examples of experiments you've run, why mobile gaming interests you.
Take-Home Creative Test
Build a short video ad brief (likely 15-30 sec mobile ad) for a hypothetical game. Demonstrates real-world creative thinking and After Effects speed.
Offer + Onboarding
Verbal offer, contract review, Paris office onboarding, 2-week ramp with creative squad.
Interested in this role?
Apply now and hear back within days, not weeks.
Get alerts for growth marketing jobs
Weekly email. Unsubscribe in one click.
More roles like this
Growth Lead
Simplycure • Brussels, Belgium
Alternant (e) " Chargé(e) de commerce et marketing " H/F
BNP Paribas Real Estate • Lille, FR
stage - Assistant web et marketing Urban Comics (F/H) - Dargaud
Média-Participations • Paris, FR
Stage - Assistant marketing et communication (F/H) - MEDIATOON LICENSING
Média-Participations • Paris, FR
About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.