The Challenge
Suntory Global Spirits—the world's third-largest premium spirits company—is looking for someone to own House of Suntory's brand strategy and execution across Brazil. You'll drive campaign performance, manage budgets, and report on real marketing ROI while building premium brands in a competitive market.
Your Mission
Audit current House of Suntory portfolio positioning in Brazil and align all campaigns to core brand strategy
Establish baseline monthly reporting cadence with clear KPIs, conversion metrics, and ROI analysis across paid channels
Map competitive landscape and document 3+ actionable insights to inform Q2 media strategy and budget allocation
Onboard agency partners, clarify approval workflows, and execute first campaign with measurable performance targets
Deliver 30%+ improvement in paid media efficiency through channel optimization and A/B testing insights
Launch and execute 2+ brand events or activations with documented foot traffic, conversion, or sales lift metrics
Develop quarterly business reviews with Sales showing brand performance against volume and profit targets
Build asset library and creative brief templates that reduce production cycle time by 25%
KPIs You'll Own
Campaign ROI
Track paid media spend against attributed sales/conversions to optimize budget allocation
Brand Investment Efficiency
Monitor cost-per-engagement and cost-per-conversion across all media channels and campaigns
Volume & Sales Growth
Measure month-over-month brand performance against annual volume and profit objectives
Campaign Execution Speed
Track time-to-launch for campaigns and events from brief to live execution
Competitive Share of Voice
Monitor House of Suntory's media presence and messaging against key competitors
Tools & Stack
Your Team
Your Manager
Head of Marketing
Current Team
Not specified—likely small Brazil marketing team supporting House of Suntory portfolio
New role or backfill not specified
The Package
Salary
$65K-$85K BRL equivalent (~$13K-$17K USD annually, adjusted for São Paulo market 2026)
Remote
On-site, Greater São Paulo Area
Benefits & Perks
Company Intelligence
Suntory Global Spirits is the world's third-largest premium spirits company, crafting iconic brands and delivering premium experiences globally. The Brazil team manages the House of Suntory portfolio in one of the world's largest spirits markets.
Customers
Premium spirits consumers across on-trade and retail channels in Brazil
Culture
Employee-first culture where you're 'treated like family' and trusted to drive impact and innovation
Is This Role For You?
- You have 3-5 years of marketing experience in CPG, ideally beer, wine, or spirits
- You're comfortable owning brand P&L, budgets, and can speak confidently about paid media channels and performance metrics
- You thrive managing agencies and stakeholders while executing campaigns on tight timelines
- You're a data-driven storyteller—you don't just report numbers, you uncover the 'why' and recommend actions
- You need remote flexibility—this is on-site São Paulo only
- You're early-career (<2 years marketing)—they want someone who can lead and take ownership immediately
- You haven't worked in CPG, premium brands, or alcohol/beverage—the category knowledge gap will slow you down
Interview Process
Initial Screening
Recruiter call on background, CPG/spirits experience, and understanding of brand strategy role
Marketing Manager Interview
Head of Marketing evaluates strategic thinking, agency management, and campaign execution approach
Case Study / Take-Home
Likely analysis of a past campaign or mock media plan scenario with ROI/KPI focus
Final Conversation
Senior leader discussion on fit, growth mindset, and alignment with Suntory culture
Interested in this role?
Apply now and hear back within days, not weeks.
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