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Product Marketing Specialist (M/F)

Sociabble • Paris, France

Growth MarketingMid-levelHybridFull time€45K - €55K
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Product MarketingSaaSParisHybrid€45K-€55KB2BBilingual

The Challenge

Sociabble is a fast-growing French SaaS unicorn in internal comms and employee advocacy. You'll own product-to-market strategy, drive feature adoption, and directly impact revenue—working with a 105-person team that's already certified as a Great Place to Work.

Your Mission

First 3 Months
1

Map competitive positioning for 3 core product pillars and deliver positioning narrative deck

2

Launch go-to-market plan for 1 flagship feature with sales enablement materials and customer messaging

3

Build and deliver onboarding training program for sales team on new product capabilities

4

Gather and synthesize feedback from 20+ customer conversations to inform messaging refinements

By 6 Months
1

Own full PMM lifecycle for 2-3 major feature releases: positioning → launch → adoption → metrics review

2

Increase feature adoption rate by 25% through targeted customer comms and sales collateral

3

Create reusable content library (case studies, webinars, battle cards, landing pages) that generates 30% of qualified pipeline

4

Establish monthly revenue impact reporting linking PMM activities to pipeline and closed deals

KPIs You'll Own

Feature Adoption Rate

% of active customers using each managed feature within 60 days of launch

Sales Enablement Velocity

Time-to-competency for sales team on new positioning; measured by demo quality and close rates

Content Performance

Click-through rate, lead generation, and engagement metrics on landing pages, emails, and sales decks

Pipeline Contribution

Estimated pipeline value attributed to PMM-owned campaigns and materials each quarter

Customer Feedback Loop

Number of validated customer insights captured and incorporated into product/messaging monthly

Tools & Stack

ChatGPT / ClaudeFigma or similar design toolsGoogle Analytics / MixpanelSalesforce or similar CRMHubSpot or MarketoSlackNotion or Confluence

Your Team

Your Manager

Victor, Head of Product Marketing

Current Team

Product Marketing team (size not specified); cross-functional collaboration with Sales, Product, and Design

New role or potential backfill—supporting PMM function growth

The Package

Salary

€45K-€55K base

Remote

Hybrid (Paris-based, flexible work with team reunions in office)

Benefits & Perks

Healthcare and transportation coverage
Edenred restaurant vouchers + vacation bonus
RTT (French statutory rest days) + Leeto benefits platform
Comprehensive onboarding, Friday trainings, year-round learning
Team events (afterworks, team buildings, town halls)
Tree Nation partnership—plant trees to offset CO2 emissions

Company Intelligence

Sociabble is a fast-growing French SaaS scale-up specializing in internal communication, employee advocacy, and engagement. Certified as Great Place to Work and Best Workplace 2023, the 105-person company operates an international culture with bootstrapper values (kindness, ambition, humility).

Team Size

105

Culture

Bootstrapper mentality, values-driven (kindness, ambition, humility), international, committed to sustainability and employee well-being

Is This Role For You?

For You If
  • You have 2+ years in Product Marketing, Product Management, or relevant experience (consulting, entrepreneurship, offer development) with proven ability to position and grow products
  • You're comfortable pitching value, running demos, and converting customer feedback into actionable strategy—not just creating collateral
  • You speak and write English and French at C1 level; you can code-switch fluently between Parisian and international stakeholders
  • You love turning complexity into clarity—both in writing (blog posts, decks, landing pages) and in conversation with prospects and internal teams
  • You use AI tools like ChatGPT daily to refine ideas, shape messaging, and generate new concepts efficiently
Won't Work If
  • You need 100% remote work—this role requires regular time in the Paris office for collaboration and CEO/leadership alignment
  • You're not bilingual French/English at C1 level; the role demands fluent internal and external comms in both languages
  • You view Product Marketing as a support function rather than a revenue driver; Sociabble expects you to own revenue goals and pipeline contribution
  • You're uncomfortable with fast-paced iteration and ambiguity; you'll be launching features, capturing feedback, and pivoting messaging in real time

Interview Process

1

Video Meeting (45 min)

Initial screening with Louisa, Talent Acquisition. Expect questions on background, motivation, and PMM experience.

2

Written Test (1h 30 min)

Practical assessment—likely positioning a feature, writing sales copy, or analyzing a competitive scenario. Tests clarity of thinking and writing.

3

Manager Interview (1h 30 min)

Deep-dive with Victor, Head of Product Marketing. Discuss past campaigns, stakeholder management, revenue impact, and strategic thinking.

4

In-Person Simulation (1h)

At Sociabble's Paris office with Victor and Jean-Louis (CEO). Real-world PMM scenario or case study. Tests collaboration, communication, and decision-making under pressure.

Interested in this role?

Apply now and hear back within days, not weeks.

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