Marketing Manager, Spain & Italy FTC

About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

Marketing Manager

Southern Europe (Italy & Spain) | Based in Spain | Native Italian or Spanish speaker

SharkNinja is moving fast. We're a social-first, commerce-first business and the gap between great marketing and great results has never been smaller. We need someone who gets that, lives it, and wants to help us win in two of our most exciting European markets.

This is a category marketing role at its core, but in 2026 that means contributing across the full picture: from go-to-market execution and product storytelling to affiliate programmes, creator seeding, and social commerce performance. If you love getting things done, moving quickly and seeing your work directly show up in sales data, read on

What You'll Do

Category Strategy & Launch Execution

• Execute go-to-market plans across Italy and Spain, from pre-launch preparation through to sustained in-market growth.

• Ensure product positioning and messaging connects with local consumers, not translated global copy.

• Manage multiple overlapping product workstreams and keep everything on track across demand generation media, social, affiliates, digital and in-store.

• Partner with Product Development, Sales, PR and IMC teams across EMEA and the US to deliver standout launches.

• Support category pricing strategy by analysing market trends, competitor moves, and customer data to inform decisions that drive volume and margin.

Social, Content & Affiliates

• Coordinate creator seeding programmes in Italy and Spain, ensuring the right products are in the right hands well before launch day.

• In collaboration with the social and affiliates team, brief and oversee the creation of launch-defining social content that generates real cultural conversation, not just impressions.

• Build and activate an affiliate ecosystem across creators, influencers, and retail partners in both markets.

• Work closely with local agencies and internal teams to produce content that performs across TikTok, Instagram, Amazon, and beyond.

• Identify what is working, move budget behind it quickly, and stop what is not.

eCommerce & Performance

• Track eCommerce performance across DTC, Amazon, and TikTok Shop, identifying opportunities and flagging issues early.

• Monitor PDP quality, conversion rates, and content effectiveness at SKU level.

• Use the SharkNinja Marketing Dashboard and weekly performance data to surface insights and support fast decision-making.

• Support your manager on P&L tracking and category goal delivery.

What You'll Bring

• Strong Category Marketing, Product Marketing, or a closely related field, ideally in consumer goods, appliances, or FMCG.

• Native fluency in Italian or Spanish, with strong working proficiency in English. Both languages is a big plus.

• You are based in Spain.

• Real hands-on experience with affiliate marketing and social commerce, not just awareness of them.

• Commercially aware: you can read a P&L, interpret data, and know what questions to ask.

• A track record of working with creators and agencies to produce content that actually performs.

• Deep knowledge of the Italian and/or Spanish retail landscape, including Amazon and key retailers.

• The kind of energy that raises the pace of a team, not slows it down.

• Outstanding organisational skills. You are managing multiple markets and overlapping launches simultaneously.

Why SharkNinja

We are one of the fastest-growing consumer brands in the world and we are just getting started in Southern Europe. This role has real visibility and real impact. You will work in a high-growth team that is still being shaped, alongside global colleagues in London and Boston, and see the results of your work every week in the data.

We move fast. We back good ideas. We want people who want to build something.

Our Culture

At SharkNinja, we don’t just raise the bar-we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company-you’re part of an outrageously extraordinary community. Together, we won’t just launch products-we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us:
Life At SharkNinja Outrageously Extraordinary

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We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com