The Challenge
Pyle Sound Around is a $200M audio equipment company with 300 employees operating across multiple brands on Amazon-a core growth engine. You'll own full PPC strategy and scaling across a massive catalog with real budget and revenue impact.
Your Mission
Audit current Amazon PPC campaigns across all brands and identify top 20% underperforming SKUs for immediate optimization
Establish baseline TACoS/ACOS metrics across Sponsored Products, Brands, and Display; set quarterly improvement targets
Build keyword strategy and negative keyword framework for largest product categories to reduce wasted spend
Document and implement new product launch playbook with SKU managers for Q2+ launches
Scale profitable campaigns by 25%+ while reducing overall TACoS by 2-3 percentage points through data-driven budget reallocation
Successfully launch 8-12 new products with optimized PPC support, hitting revenue targets within 60 days of launch
Build automated reporting dashboard and weekly cadence with leadership on spend, ACOS, and revenue impact
Train SKU managers on PPC fundamentals and create shared KPI accountability model across teams
KPIs You'll Own
TACoS (Total Advertising Cost of Sale)
Your primary lever-every 1% improvement directly improves profitability across hundreds of SKUs.
ACOS (Advertising Cost of Sale)
Campaign-level efficiency metric you'll optimize by keyword, targeting, and bid strategy.
Monthly Ad Spend & ROI
You'll manage $50K+ monthly spend and prove return against allocated budget.
New Product Launch Revenue (30/60/90 day)
Track PPC-driven revenue contribution to new SKU ramp-up against company targets.
Keyword Performance & Search Term Insights
Monitor conversion rate and ACoS by keyword to inform bidding and negative keyword strategy.
Tools & Stack
Your Team
Your Manager
Not specified-likely VP of E-Commerce or Head of Growth
Current Team
You'll partner closely with SKU Managers and leadership; exact team size not disclosed
New role to scale Amazon advertising capability
The Package
Salary
$100K-$150K base
Variable
Performance-based bonus tied to revenue growth and advertising efficiency
Remote
On-site, Brooklyn, NY
Benefits & Perks
Company Intelligence
Pyle Sound Around is a 45-year-old, family-owned audio equipment and consumer electronics company doing $200M in annual revenue across multiple brands. They operate through major retailers and e-commerce platforms, with Amazon as a core growth channel. The 300-person team is execution-driven and focused on ownership and accountability.
Team Size
300
Customers
Major retailers and leading e-commerce platforms (Amazon primary)
Culture
Fast-moving, execution-driven, ownership-focused, results-oriented
Is This Role For You?
- You've managed $50K+ monthly Amazon ad spend and improved TACoS measurably-not just managed campaigns, but driven profitability
- You're obsessed with data: you turn Amazon Analytics, Helium 10 reports, and ACOS trends into specific actions, not general observations
- You want real ownership and budget authority-not buried in process-and see direct revenue impact from your decisions
- You thrive in fast-paced, multi-brand environments with imperfect data and competing priorities; ambiguity doesn't paralyze you
- Your Amazon PPC experience is under 3 years or limited to managing sub-$20K monthly spend-you'll need to own scale here
- You rely heavily on agencies or automations and haven't personally built keyword strategies, bid models, or launch playbooks
- You prefer remote work or flexible location-this is 100% on-site in Brooklyn with a physical team
Interview Process
Initial Screening
Likely 30-min call on PPC background, scale managed, and TACoS improvement examples
Case Study / Performance Deep Dive
Walk through 2-3 campaigns you've scaled: keyword strategy, budget allocation decisions, TACoS/ACOS progression
Leadership Interview
Meet VP/Head of E-Commerce or Growth to discuss strategy alignment, SKU manager collaboration, and new launch approach
Offer & Compensation Discussion
Finalize base salary, bonus structure, and performance metrics for first 90 days
Ready when you are
Interested in this role?
Apply now and hear back within days, not weeks.
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