Growth Marketing Director

About Nabla

We are a team of entrepreneurs, clinicians and engineers committed to bringing back joy to the practice of medicine.

Together with a community of clinician innovators, we've harnessed the best of machine learning science to develop Nabla: the leading AI assistant that's restoring the human connection at the heart of healthcare. By streamlining clinical documentation, Nabla is helping clinicians focus on what matters most - patient care. Today, over 100,000+ clinicians across 130+ healthcare organizations trust Nabla to support how they deliver care every day.

We're at the start of an ambitious journey: Ambient listening, dictation, coding, and command capabilities are all converging into a proactive assistant that intuitively streamlines clinical and financial workflows.

Backed by a recent $70M Series C, we're hiring to build the next generation of clinical AI and improve the lives of clinicians and patients everywhere.

The Role

Nabla is looking for a Growth Marketing Director to join our team to lead marketing efforts that will first focus on Mid-Market segment: large physicians groups up to 400 providers, then expand into Enterprise and other verticals. Your mission: attract new customers, improve every step of their journey, and help steer our strategy with sharp, data-driven insights.

You'll take full ownership of our core marketing channels from paid acquisition to email nurture to integrated campaigns with one goal: generate qualified leads, speed up our sales pipeline, and help more clinicians discover how Nabla is changing the way they work.

This is a strategic and hands-on role (individual contributor) setting the strategy and executing it. You'll run experiments, launch and optimize campaigns, test new angles, analyze results, and move fast. Whether it's rolling out a new paid campaign or launching a product GTM, you'll adapt, iterate, and aim for impact every time.

Responsibilities

• Lead and execute digital-first programs that attract, convert, and nurture leads through the customer journey.
• Set up and scale our email marketing from scratch: build and automate lifecycle email journeys including onboarding, re-engagement, and nurture flows, using segmentation, behavioral triggers, and continuous A/B testing to boost engagement and conversion.
• Launch, manage, and continuously improve performance campaigns on social media and search platforms that are perfectly tailored to the right audiences and personas.
• Design and grow targeted ABM programs to connect meaningfully with decision-makers in our highest-value accounts.
• Brief and collaborate with design and content teams to create high-converting ad creatives, landing pages, and email assets that reflect Nabla's brand and resonate with target personas.
• Orchestrate integrated marketing campaigns around product launches, events, and key initiatives making sure every touchpoint feels on-brand and consistent.
• Run A/B tests and experiments to optimize conversion across ads, landing pages, and emails and turn learnings into growth.
• Own growth analytics and campaign performance tracking the metrics that matter (CAC, CPL, ROAS, LTV, conversion rates, email engagement, etc.) and use this data to constantly improve lead quality and ROI.
• Dig deep into data, market trends, and customer insights to uncover fresh growth opportunities and turn them into concrete action.
• Work closely with sales, customer success, and the marketing team to align on strategy and drive results together.

Qualifications

• 5-8+ years of experience in growth, performance, or campaign marketing in B2B SaaS or digital health with a strong track record of launching and scaling high impact acquisition and retention programs.
• Hands-on and strategic marketer with deep experience in marketing automation platforms (Hubspot, Marketo, Pardot, Mailchimp) and CRM systems such as Salesforce with the ability to build and launch marketing campaigns from the ground up, from strategy through to execution.
• Strong understanding of lead generation strategies, conversion optimization and pipeline attribution.
• Ability to analyze data and translate insights into actionable strategies.
• A self-starter mentality, with proven ability to thrive in fast-paced start-up environments.
• Excellent communication, project management, and collaboration skills.
• Team player who collaborates seamlessly with Sales, Marketing, Customer Success and external partners to align campaigns with broader business priorities.
• Bonus: Experience marketing to healthcare providers or enterprise health systems

Benefits

• Compensation, Equity & 401k:

  Competitive salary, stock options & 401k

• Comprehensive Health Plans:

  100% individual coverage for Medical, Dental, and Vision insurance

• Time Off:

  Unlimited paid time off and 11 national holidays

• Health Comes First:

  Unlimited sick leave

• Parental Leave:

  Paid leave for new parents

• Remote-friendly:

  $1,000 to purchase home office equipment

• Trust & accountability:

  Full ownership of your time and schedule