The Challenge
Meilleurtaux is a €5B+ fintech leader across mortgages, savings, and insurance with 28M annual visitors. You'll architect a cross-business SEO strategy spanning France and Belgium, turning organic visibility into a competitive moat across multiple brands.
Your Mission
Map current SEO/GEO performance across all Meilleurtaux brands and identify quick-win optimization opportunities in top 20 search categories
Establish SEO governance framework with monthly steering committees across Credit, Placement, Insurance, and Belux divisions
Audit technical SEO baseline and content synergy opportunities between brand universes to unlock cross-linking potential
Onboard and align 7-person SEO team around unified OKRs and quarterly roadmap
Execute geo-targeted SEO strategy for 5+ regional markets in France/Belgium with measurable traffic and conversion lift
Launch integrated content bridge program connecting 3+ product lines with shared audience segments
Deliver 25%+ increase in qualified organic traffic to priority acquisition channels (mortgages, savings, insurance)
Build predictive SEO model identifying high-ROI expansion opportunities by market vertical and geography
KPIs You'll Own
Organic Traffic Growth
Month-over-month % increase in qualified organic sessions across all Meilleurtaux properties, segmented by brand and geo.
Keyword Ranking Velocity
Number of keywords moved into top 10/top 3 positions per quarter, weighted by search intent and commercial value.
Organic Conversion Rate
Organic-to-lead/application conversion rate by product line (mortgages, savings, insurance) vs. baseline and targets.
Cross-Brand Traffic Attribution
% of organic sessions attributable to content bridges and geo-targeted campaigns connecting multiple Meilleurtaux universes.
Team Skill Development
# of team members certified in advanced SEO/technical skills and % meeting individual quarterly OKRs.
Tools & Stack
Your Team
Your Manager
Unknown (likely CMO or Head of Growth)
Current Team
7-person team: technical SEO specialist, content strategist, netlinking manager, data analyst, plus support roles
Backfill + growth potential; team expansion likely as strategy scales
The Package
Salary
€55K-€75K base
Variable
Likely 10-20% based on organic KPIs and team performance
Remote
On-site, Paris (ÃŽle-de-France). No remote flexibility mentioned.
Benefits & Perks
Company Intelligence
Meilleurtaux is France's leading fintech for mortgages, savings, and insurance. Founded 1999, now serves 3M+ customers annually, manages €11B+ in assets, and unlocks €5B+ in mortgages yearly. Operates 28M-visitor digital platform + 300 physical branches across France and Belgium.
Founded
1999
Team Size
1500
Customers
3M+ annually; 20M+ lifetime
Culture
Transparency, agility, freedom of initiative, collective innovation
Is This Role For You?
- You've led SEO strategy at 100M+ traffic fintech, ecommerce, or multi-brand environments and shipped 20%+ organic growth
- You're fluent in data storytelling: extract insights from GA4/GSC, build models, win budget based on unit economics
- You thrive orchestrating cross-functional roadmaps across product, content, and technical teams with competing priorities
- You speak French or are fluent in English + motivated to operate in Paris full-time with local market knowledge
- You've only managed individual contributor SEO roles and haven't led teams or set organizational strategy
- You're looking for 100% remote or flexible location; this is on-site Paris only
- You view SEO as a tactical channel vs. a strategic growth engine tied to business outcomes and cross-brand synergies
Interview Process
Initial Screening
Phone call with recruiter covering SEO leadership background, team experience, and fintech/multi-brand familiarity.
Case Study / Strategy Round
Present a 30-min SEO strategy proposal for a multi-brand fintech scenario; evaluated on framework clarity, data literacy, and business impact thinking.
Leadership Interview
Panel with CMO/VP Growth + Head of Product; focus on cross-functional collaboration, team development philosophy, and scaling SEO in complex orgs.
Culture & Vision Fit
Final meeting with leadership to assess alignment on transparency, agility, and long-term fintech growth vision.
Interested in this role?
Apply now and hear back within days, not weeks.
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