The Challenge
Karmen is a hyper-growth fintech (€72M raised) disrupting SME financing in France. You'll join a 20-person team building a brand from scratch where marketing strategy, content, and social are completely open to shape.
Your Mission
Launch and execute monthly editorial calendar across blog, LinkedIn, and owned channels with 8+ pieces of content
Establish baseline social media KPIs (engagement rate, reach, follower growth) and implement tracking dashboard
Audit and optimize 5-10 existing landing pages for conversion rate; identify 3 quick wins to test
Build press relations list and secure 2-3 relevant media placements or features
Grow LinkedIn followers 50%+ and achieve 3%+ engagement rate; document winning content patterns
Increase organic traffic 30% through SEO optimization, internal linking strategy, and new content pillars
Reduce landing page bounce rate by 15% through iterative UX testing and conversion funnel optimization
Create and own acquisition strategy framework that ties content/social/events to pipeline metrics
KPIs You'll Own
Monthly Organic Traffic
Track blog and SEO-driven visitor growth as primary inbound channel
LinkedIn Engagement Rate
Monitor post engagement (likes, comments, shares) to validate content-market fit
Landing Page Conversion Rate
Measure lead magnet and signup conversion across key entry points
Content ROI (Cost per Lead)
Calculate cost of content production against qualified leads generated
Social Media Follower Growth
Track audience expansion on LinkedIn and Twitter month-over-month
Tools & Stack
Your Team
Your Manager
Hugo (Growth Inbound Lead)
Current Team
Hector (Marketing team member) + Sales and Credit teams; building from scratch
New marketing team hire (alternance/stage) to scale from current 2-person structure
The Package
Salary
€1,500-€2,200/month (alternance stipend, 2026 market)
Remote
On-site only, Paris
Benefits & Perks
Company Intelligence
Karmen is a B2B fintech (founded May 2021) providing non-dilutive financing solutions to French SMEs. Backed by €72M in funding (€22M Seed + €50M debt), the company is scaling rapidly across France before European expansion. They target companies needing quick access to capital for customer acquisition, hiring, and working capital.
Founded
2021
Team Size
20
Funding
€72M (€22M Seed + €50M debt)
Customers
French SMEs (digital-first companies prioritized)
Culture
Scrappy, founder-led fintech; everything still to be built; rapid learning environment
Is This Role For You?
- You're a writing-first marketer who enjoys content creation and editorial strategy over design/graphics
- You thrive in scrappy, undefined environments where you own strategy, not just execution
- You have hands-on SEO knowledge and understand content-driven inbound acquisition
- You're fluent in French (B2B content production for French market) and comfortable with B2B SaaS complexity
- You need a fully defined role, clear processes, or a large marketing team for support
- You're paid-ads/PPC-first and uncomfortable with organic content and SEO depth
- You want remote work or flexible location (Paris on-site only)
Interview Process
Initial screening
CV and brief cover letter (focus on content examples, SEO experience, B2B familiarity)
Marketing case study
Likely content audit or editorial strategy exercise for a fintech product
Meeting with Hugo
Conversation about growth strategy, content approach, learning goals
Team alignment
Optional meeting with Hector and sales/credit teams to assess collaboration fit
Interested in this role?
Apply now and hear back within days, not weeks.
Get alerts for growth marketing jobs
Weekly email. Unsubscribe in one click.
More roles like this
Growth Lead
Simplycure • Brussels, Belgium
Alternant (e) " Chargé(e) de commerce et marketing " H/F
BNP Paribas Real Estate • Lille, FR
stage - Assistant web et marketing Urban Comics (F/H) - Dargaud
Média-Participations • Paris, FR
Stage - Assistant marketing et communication (F/H) - MEDIATOON LICENSING
Média-Participations • Paris, FR
About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.