Growth.Talent
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Influencer Marketing Manager for Games - LATAM (m/f/x)

Joined Media Group • Colombia

Growth MarketingMid-levelOn-siteFull time$45K - $65K
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GamingInfluencer MarketingLATAMOn-site Colombia$45K-$65KManager

The Challenge

Joined Media Group runs influencer marketing campaigns that connect gaming brands with massive audiences across YouTube, Twitch, TikTok, and Instagram. You'll own the LATAM gaming creator ecosystem—scouting talent, negotiating deals, and launching campaigns that move real metrics for global gaming brands.

Your Mission

First 3 Months
1

Map and audit top 50+ gaming influencers and esports personalities across LATAM platforms; build initial relationship pipeline

2

Launch 3 pilot campaigns with existing clients; hit minimum 80% of contracted deliverables and track baseline performance metrics

3

Negotiate and close partnerships with 5-8 mid-tier creators; secure competitive rates and establish framework for future deals

4

Document LATAM gaming trends, platform preferences, and audience demographics; present findings to internal strategy team

By 6 Months
1

Build network of 100+ active gaming creators across YouTube, Twitch, TikTok in LATAM; maintain CRM with deal history and performance data

2

Execute 8-12 full-cycle campaigns; achieve average engagement rate targets and client ROI benchmarks

3

Identify and onboard 3 emerging creator agencies or networks; establish long-term partnership agreements

4

Create quarterly trend reports and campaign performance analysis; present growth opportunities and optimization recommendations to leadership

KPIs You'll Own

Creator Network Size

Total number of active gaming influencers in your managed pipeline segmented by tier, platform, and audience size.

Campaign Performance (ER/CPM/Impressions)

Track engagement rates, cost-per-thousand impressions, and total reach delivered vs. contracted across all live campaigns.

Deal Closure Rate

Percentage of negotiated partnerships successfully closed; measure time-to-close and rate competitiveness vs. market benchmarks.

Client Retention & Repeat Campaign Rate

Percentage of clients returning for additional campaigns and average campaign value growth quarter-over-quarter.

Tools & Stack

YouTube AnalyticsTwitch Creator DashboardTikTok for BusinessInstagram InsightsCRM (likely HubSpot or Salesforce)Google Sheets/ExcelSlack

Your Team

Your Manager

Not specified; report to likely LATAM or Gaming Division Lead

Current Team

Team composition not specified; likely cross-functional with campaign ops and analytics

New role for LATAM region expansion

The Package

Salary

$45K-$65K base

Remote

On-site in Colombia; flexible hours to cover global time zones

Benefits & Perks

Remote-first culture with flexible working hours across global teams
Access to gaming industry events and esports sponsorships
Professional development in influencer marketing and gaming business
International team collaboration across Berlin headquarters and regional offices

Company Intelligence

Joined Media Group is a Berlin-based influencer marketing agency specializing in gaming brand campaigns. They connect gaming publishers, developers, and brands with top-tier content creators across YouTube, Twitch, TikTok, and Instagram to reach highly targeted gaming audiences worldwide.

Customers

Gaming publishers, game developers, gaming hardware brands

Culture

International, gaming-native, performance-driven, flexible remote-first structure

Is This Role For You?

For You If
  • You're a real gamer—not just someone who dabbles; you know gaming culture, esports trends, and current creator landscape
  • You've built genuine relationships with influencers or creators and closed actual partnership deals; you understand negotiation dynamics
  • You're comfortable owning campaigns end-to-end: scouting, negotiating, tracking performance, and optimizing for real results
  • You speak Spanish fluently (native preferred) and English; bonus for Portuguese—you can navigate LATAM partnerships with credibility
Won't Work If
  • You've never negotiated influencer deals or managed creator partnerships; this role requires hands-on deal execution from day one
  • You're not genuinely interested in gaming; this is a gaming-centric role and creators will sense if you're faking it
  • You need rigid 9-5 hours; global time zone coverage and campaign-driven flexibility is non-negotiable

Interview Process

1

Application Review

Submit to jobs@joined.media with portfolio of past campaigns, creator relationships, and deal examples; DO NOT use Easy Apply

2

Phone Screening

Conversation about gaming expertise, creator network, and past campaign results; expect gaming culture deep dive

3

Case Study / Deal Simulation

Scenario-based challenge: given a gaming brand brief, show how you'd identify creators, structure deals, and measure success

4

Team Interview

Meet leadership and potential cross-functional partners; discuss LATAM strategy, gaming trends, and campaign vision

Interested in this role?

Apply now and hear back within days, not weeks.

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