Marketing Generalist

Accountabilities:

• Develop and manage high-quality written content, including blog posts, white papers, case studies, press releases, and thought leadership materials tailored to a technical B2B audience.

• Translate complex engineering and utility concepts into clear, accessible messaging in collaboration with subject matter experts and internal stakeholders.

• Support product marketing initiatives by creating and maintaining product one-pagers, brochures, and sales enablement materials aligned with company positioning.

• Contribute to demand generation efforts, including email campaigns, nurture streams, content distribution, and cross-channel campaign execution.

• Coordinate marketing campaigns end-to-end, ensuring alignment across teams, timely delivery of assets, and consistent messaging across channels.

• Support client engagement and community-building initiatives such as webinars, user events, newsletters, and industry-facing communications.

• Assist with marketing operations, including event logistics, conference planning, and management of supporting materials and resources.

Requirements:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.

• 3-5 years of experience in B2B marketing, ideally within enterprise software or highly technical product environments.

• Exceptional writing and storytelling skills, with the ability to simplify complex technical concepts for diverse audiences.

• Strong understanding of modern marketing practices, including campaign execution, content strategy, and product marketing fundamentals.

• Experience working with cross-functional teams and subject matter experts in fast-paced environments.

• Comfortable using AI tools to enhance productivity, ideation, and content development workflows.

• Highly adaptable, organized, and capable of managing multiple priorities simultaneously.

Benefits:

• Fully remote work within Canada, with flexible working hours (core hours typically 10:00 AM-3:00 PM).

• Competitive compensation package with stock options, allowing participation in the company’s long-term success.

• Health spending account and comprehensive benefits package supporting employee wellbeing.

• Paid time off and flexible work arrangements promoting work-life balance.

• Opportunity to shape and grow a marketing function within a rapidly scaling technology company.

• Autonomy over a wide range of responsibilities with strong exposure to cross-functional teams.

• Collaborative, remote-first culture with a strong emphasis on ownership, innovation, and teamwork.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1