Head of Americas-Field Marketing

Accountabilities

Lead the development and scaling of the Americas field marketing organization, owning both strategic direction and hands-on execution in the early stages.

• Build, hire, and develop a high-performing field marketing team across regional, event, and demand generation functions.

• Lead the existing event marketing function, establishing clear processes, operating rhythms, and performance metrics.

• Own regional marketing strategy across events, ABM, partner marketing, executive engagement, and account-based programs.

• Drive marketing-sourced and marketing-influenced pipeline targets across the Americas region.

• Partner closely with Sales leadership on territory planning, account strategy, opportunity acceleration, and revenue growth initiatives.

• Plan and execute high-impact field programs including industry events, executive dinners, roundtables, webinars, and customer engagement activities.

• Develop and optimize ABM programs targeting named enterprise accounts.

• Build and manage joint go-to-market initiatives with strategic technology and channel partners.

• Own regional budget allocation, ensuring investment decisions are aligned with pipeline impact and business priorities.

• Track performance, attribution, ROI, and pipeline contribution, continuously optimizing marketing effectiveness.

Requirements This role requires a senior field marketing leader with strong execution ability, strategic thinking, and proven experience in high-growth B2B technology environments.

• 8+ years of B2B marketing experience, including at least 5+ years in field, regional, demand generation, or event marketing leadership roles.

• Proven track record of driving measurable pipeline and revenue impact through field marketing programs.

• Experience building, scaling, or leading marketing teams in fast-growing technology companies.

• Strong understanding of enterprise cybersecurity buyers and go-to-market motions (MDR, EDR, XDR, SIEM, SOAR, or related domains preferred).

• Player-coach mindset with the ability to execute while simultaneously building and scaling a function.

• Strong alignment and partnership experience with Sales organizations and pipeline-driven environments.

• Experience with CRM systems, marketing automation platforms, ABM tools, and marketing analytics/attribution frameworks.

• Highly organized with the ability to manage multiple regions, stakeholders, and initiatives simultaneously.

• Strong bias for action and comfort operating in environments where processes are still evolving.

• Willingness to travel up to 50% as required.

• Strong leadership, communication, and cross-functional collaboration skills.

Benefits

• Competitive compensation aligned with senior marketing leadership roles

• Opportunity to build and scale a field marketing function from the ground up

• High visibility impact on pipeline generation and company revenue growth

• Exposure to cutting-edge cybersecurity and AI-driven security technologies

• Fast-paced, high-growth startup environment backed by leading investors

• Strong ownership over strategy, budget, and team building

• Significant career growth potential in a category-defining organization

• Opportunity to work directly with executive leadership and Sales teams

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