The Challenge
Diffco is a Silicon Valley-based software dev and team augmentation company scaling globally. You'll be the operational backbone—owning sales pipeline health, growth experiments, and exec support while coordinating everything from lead follow-ups to conference logistics.
Your Mission
Clean up and fully operationalize HubSpot: migrate all active deals, standardize pipeline stages, and establish weekly hygiene audits with sales team
Launch first outbound campaign (research → prospect list → templated outreach) and establish weekly tracking dashboard for response rates and conversion
Build repeatable weekly/monthly reporting structure for sales pipeline, marketing activity, and ops metrics; present first report to leadership
Map and onboard 3+ new promotion channels (directories, communities, or partnerships) with initial traction plans
Grow qualified pipeline by 40%+ through combination of outbound sales support, content marketing, and directory/marketplace optimization
Run and document 5+ growth experiments (landing page variants, outreach angles, ad messaging) with clear winner selection and performance summaries
Establish full executive support system: CEO/CTO calendar fully optimized, 100% meeting prep completion, zero missed follow-ups
Scale marketing operations: publish 8+ pieces of content, maintain 3+ company profile directories, and coordinate 2+ events/sponsorships
KPIs You'll Own
Pipeline Value (MXN)
Total value of qualified deals in HubSpot tracked weekly; target growth rate 10-15% month-over-month.
Sales Conversion Rate (%)
First-contact discovery calls to booked meetings for leadership; baseline establish month 1, improve 15%+ by month 6.
Outbound Response Rate (%)
Replies and engagement from templated outreach campaigns; track by channel and message variant.
Content Output & Reach
Monthly blog posts, case studies, LinkedIn posts published plus engagement metrics; establish baseline month 1.
Task Completion Rate (%)
Asana tasks marked complete on-time; maintain 90%+ weekly.
Executive Support NPS
Quarterly feedback from CEO/CTO on calendar, meeting prep, and operational support quality; target 8+/10.
Tools & Stack
Your Team
Your Manager
CEO/CTO (primary exec support relationship)
Current Team
Unknown; appears to be small ops/growth team at 10-50 person company
New hire; likely backfill or growth expansion
The Package
Salary
$55K-$75K MXN annually
Variable
Bonuses (structure not specified)
Remote
On-site, Mexico City, Mexico; must work full-time PST hours (7am-3pm or 8am-4pm Mexico City time)
Benefits & Perks
Company Intelligence
Diffco is a Silicon Valley-based software development and team augmentation company building custom software, mobile/web apps, and AI-powered solutions for startups and enterprises globally. They emphasize long-term collaboration, quality delivery, and clear communication across distributed teams.
Customers
Startups and enterprises worldwide
Culture
Team-first, collaborative, professional; leadership values long-term relationships and quality over volume.
Is This Role For You?
- You've been an Executive Assistant, Operations Coordinator, or Sales/Marketing Coordinator in a tech/agency/SaaS environment and want to own growth ops end-to-end
- You're obsessed with CRM hygiene, process automation, and turning chaos into dashboards that actually get used
- You can juggle sales support, marketing coordination, and exec scheduling without dropping balls—and you love the variety
- You're fluent in English (written + spoken), comfortable on client calls, and willing to work early PST hours from Mexico City
- You need strict 9-5 local time; this role requires full PST business hours overlap (early mornings in Mexico City)
- You've never used CRM software or project management tools—the learning curve here is real, not theoretical
- You prefer pure strategic growth marketing over operational grind; this is 60% ops/execution, 40% growth strategy
Interview Process
Initial screening
Phone/video call with hiring manager; focus on CRM, Asana, and relevant role experience
Skills assessment
Likely HubSpot scenario, data organization task, or short writing/research exercise
Executive interview
Meet with CEO/CTO to assess exec support fit, communication style, and prioritization logic
Offer + trial period
Offer extended; may include 30-60 day trial or probation to confirm on-site PST hours feasibility
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.