What you'll do
We have
Live AI B2C app
Paying users
Validated MVP
Now rebuilding for global scale
What you’ll do
- Build and scale TikTok / Instagram / Reddit organic growth from 0 → 1 → scale
- Create high-performing short-form video content (hooks, scripts, storytelling)
- Identify emotional triggers and content angles that drive shares, saves, and virality
- Build creator/influencer-led content loops (KOL/KOC partnerships)
- Run rapid content experiments and iterate based on performance data
Own organic acquisition funnel from content → install → activation
Must have
Proven experience growing TikTok / IG accounts from scratch
Strong skills in short-form video scripting and hook design
Understanding of emotional/psychological drivers behind viral content
Experience in creator-led growth, DTC brand, or content-first product growth
Nice to have
Experience in consumer apps or social/content products
Familiarity with influencer/KOC ecosystems
Basic understanding of analytics (views → CTR → conversion funnel)
Compensation
Equity + revenue share
4-year vesting, 1-year cliff
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About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.