Marketing Manager, Growth & Strategy

Marketing Remote About your role

This is a managerial marketing role reporting to the CEO, with a small team reporting to you.

• Develop and own the global marketing strategy to drive awareness, lead generation, and thought leadership.
• Lead and manage all digital marketing initiatives (SEO, SEM, SMM, PR) with a focus on high-ROI channels and scalable growth.
• Work with leadership to refine product positioning and messaging across customer segments and geographies.
• Create and oversee campaigns that showcase how Augmentus delivers real operational benefits, across industries, use cases, and stakeholders.

Use data to track performance across funnels, optimize spend, and inform go-to-market decisions. Collaborate with sales, product, and technical teams to create high-impact case studies, product launch materials, and educational content that drive conversion and customer engagement. Build partnerships with media, associations, and strategic stakeholders to elevate the Augmentus brand globally. Direct image and video production, social publishing, and campaign analysis via AI agents and automation workflows. Orchestrate AI agents across marketing and ops tools, including CRM, project tracking, documentation, and communication platforms, as part of day-to-day campaign planning and execution. Author and maintain the playbooks and SOPs that let both people and AI agents execute consistently, refining them as the function grows. Apply a systems and evaluation mindset to test whether new processes, tools, or agent workflows are working, and adjust accordingly. Extend measurement across marketing and product analytics tools, tying performance to pipeline and revenue impact.

Requirements

Minimum 3 years in B2B marketing, ideally in SaaS or deep tech sectors. Strategic thinker who is proactive, decisive, and always aligning marketing with broader company goals. Deep understanding of performance marketing, customer segmentation, and growth levers. Strong communicator who can translate complex technology into compelling value propositions. Experienced in marketing tools and CRM systems (HubSpot, Google Analytics, etc.), including product and web analytics. Thrives in fast-paced, startup environments with global ambitions. Portfolio of real B2B or technical content. Genuine, day-to-day use of AI tools (Claude, ChatGPT, or similar) for real work output. Comfortable directing AI agents to execute real work, backed by clear, repeatable process documentation. Comfortable with ambiguity and energized by building or improving processes, not just following them. Good to have Experience marketing to industrial, manufacturing, or engineering buyers. Video editing or motion graphics ability. PR or media relations experience. Working familiarity with version control and Markdown (e.g. Git, GitHub).