Marketing and Growth Coordinator

Marketing & Growth Coordinator

*Help Build the Future of Healthcare in Southwest Wyoming and Beyond *

Alliance Therapy & Chiropractic | Rock Springs, WY

Competitive Salary + Performance Incentives

This Isn't a Traditional Marketing Job

We're looking for a strategic, creative, and execution-focused Director of Marketing & Growth to help drive the continued growth of Alliance Therapy & Chiropractic and our other partner clinics

This role goes far beyond social media posts and advertising campaigns.

You'll be responsible for helping grow one of the region's leading multidisciplinary healthcare organizations through physician outreach, community engagement, digital marketing, employer partnerships, recruiting initiatives, content creation, and brand development.

If you're energized by building relationships, creating compelling marketing campaigns, telling meaningful stories, and directly influencing business growth, we'd love to meet you.

About Alliance Therapy & Chiropractic

Alliance Therapy & Chiropractic is a locally owned healthcare organization serving Southwest Wyoming with a collaborative approach to patient care.

Our team includes:

• Physical Therapy
• Chiropractic Care
• Occupational Therapy
• Speech Therapy
• Massage Therapy
• Women's Health Services
• Occupational Health & Employer Services

We believe healthcare works best when providers collaborate, patients are treated like family, and every team member is empowered to make a difference.

Our mission is simple:

To Enhance Lives Through Collaboration

What You'll LeadBrand & Digital Marketing

• Develop and execute the overall marketing strategy for Alliance Therapy & Chiropractic
• Manage website content, SEO, and digital presence
• Oversee social media strategy across Facebook, Instagram, LinkedIn, YouTube, and emerging platforms
• Analyze marketing performance and optimize campaigns based on data
• Maintain a consistent and professional brand identity

Content Creation & Storytelling

• Create compelling content that highlights patient success stories, clinical expertise, and company culture
• Coordinate video production, photography, graphic design, and written content
• Develop educational campaigns that position Alliance as the trusted leader in rehabilitation and musculoskeletal care
• Support clinicians in creating engaging social media and community content

Physician & Community Outreach

• Build and strengthen relationships with physicians, specialists, healthcare providers, and community leaders
• Coordinate physician marketing efforts and referral development initiatives
• Develop educational resources and marketing materials for referral partners
• Represent Alliance at community events, health fairs, workshops, and networking opportunities

Employer Services & Business Development

A major component of this role will focus on growing our employer partnerships.

Programs include:

• Occupational Health Services
• Injury Prevention Programs
• Pre-Employment Testing
• Workers' Compensation Programs
• Return-to-Work Services
• Workplace Wellness Programs
• Direct-to-Employer Musculoskeletal Solutions

You'll work closely with leadership to expand Alliance's presence within local industries, businesses, and community organizations.

Recruitment Marketing

Help us attract exceptional people.

You'll partner with leadership and HR to:

• Develop recruiting campaigns for clinical and non-clinical positions
• Manage Indeed, LinkedIn, and other recruiting platforms
• Strengthen our employer brand
• Create content that showcases our culture and career opportunities
• Improve candidate pipelines and hiring outcomes

What Success Looks Like

Within your first year, you'll help us:

✔ Increase patient acquisition and referral growth

✔ Expand physician and community relationships

✔ Strengthen employer partnerships

✔ Improve recruiting effectiveness

✔ Build a scalable content and social media strategy

✔ Enhance Alliance's reputation as the leading rehabilitation provider in Southwest Wyoming

✔ Generate measurable growth across multiple service lines

What Makes This Opportunity DifferentYou'll Have Real Influence

You'll work directly with ownership and leadership to shape growth strategies and key initiatives.

You'll Build, Not Maintain

We're growing.

This role is designed for someone who wants to create, innovate, and drive meaningful change-not simply manage existing campaigns.

You'll See the Impact of Your Work

Every campaign, relationship, event, and initiative directly contributes to helping patients move better, recover faster, and improve their quality of life.

You'll Join a Collaborative Culture

Just as our clinicians work together across disciplines, our leadership team works together to solve problems, support one another, and pursue growth.

QualificationsRequired

• Bachelor's Degree in Marketing, Communications, Business, or related field
• 3+ years of marketing, business development, or communications experience
• Strong written, verbal, and presentation skills
• Experience managing multiple projects simultaneously
• Self-motivated with strong organizational skills
• Ability to build authentic relationships with internal and external stakeholders

Preferred

• Healthcare, rehabilitation, medical, or occupational health marketing experience
• Experience with physician relations or community outreach
• Website management and SEO experience
• Social media marketing expertise
• Video production and editing experience
• Graphic design experience (Canva, Adobe Creative Suite, etc.)
• Google Analytics and campaign reporting experience
• Leadership or management experience

Benefits

• Competitive Salary
• Performance-Based Incentive Opportunities
• Health, Dental & Vision Insurance
• 401(k) with Company Match
• Paid Time Off
• Continuing Education & Professional Development
• Mileage Reimbursement
• Flexible Work Environment
• Advancement Opportunities

The Person We're Looking For

You are:

• Relationship-driven
• Creative and strategic
• Highly organized
• Comfortable in both boardrooms and community events
• Excited by growth and innovation
• Able to execute without constant oversight
• Passionate about helping people and building something meaningful

You don't wait for direction.

You identify opportunities, take ownership, and make things happen.

Ready to Make an Impact?

If you're looking for an opportunity to lead marketing, strengthen community relationships, support growth, and help shape the future of healthcare in Southwest Wyoming, we'd love to hear from you.

Apply today or contact:czumpfe@synergyrehabsolutions.com

Pay: $45,000.00 - $60,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Professional development assistance
• Referral program
• Retirement plan
• Vision insurance

Work Location: Hybrid remote in Rock Springs, WY 82901