Retention Strategist for Marketing Agency

Accountabilities:

• Manage client relationships and act as the primary point of contact, ensuring clear communication, responsiveness, and strong ongoing partnerships.

• Execute retention and lifecycle marketing strategies across email and related customer engagement channels for DTC and ecommerce brands.

• Apply hands-on Klaviyo expertise to build, manage, optimize, and troubleshoot retention marketing initiatives.

• Work with Shopify-based ecommerce environments and understand how platform data and customer behavior can inform retention strategies.

• Troubleshoot client issues, identify root causes, and provide practical technical guidance and solutions.

• Collaborate within a pod-based team structure, coordinating with other specialists to deliver campaigns and achieve monthly performance targets.

• Monitor campaign and client performance, identify opportunities for improvement, and take proactive action to strengthen retention outcomes.

• Maintain a client-focused approach while balancing strategic priorities with hands-on execution and technical delivery.

Requirements

• Hands-on experience with Klaviyo is essential, with the technical ability to work directly within the platform rather than providing strategy alone.

• Professional experience in retention marketing, lifecycle marketing, email marketing, or a closely related ecommerce discipline.

• Familiarity with Shopify and the broader DTC/ecommerce ecosystem.

• Demonstrated ability to execute marketing strategies directly, troubleshoot issues, and become productive quickly in a fast-moving environment.

• Strong technical proficiency and practical problem-solving skills, with the ability to investigate challenges and recommend effective solutions.

• Excellent English communication skills, including the ability to communicate clearly and professionally with clients; an accent is fully acceptable.

• Strong client relationship and stakeholder management skills, with confidence serving as a primary client-facing contact.

• Ability to work effectively within a collaborative, pod-based team and consistently deliver against performance objectives.

• Strong availability for US time-zone overlap is required.

• Candidates based in Latin America or South Africa are particularly encouraged to apply.

Benefits

• Fully remote work environment.

• Competitive salary.

• Opportunity to work with established DTC and ecommerce brands.

• International, collaborative team environment.

• Hands-on exposure to retention, lifecycle, email, and ecommerce marketing strategies.

• Client-facing opportunity with meaningful ownership and responsibility.

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