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Content Marketing

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SEO Content Manager

  • $65K - $85K
  • Wilmington
  • Mid-level
  • On-site
  • Full time
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Salary

$65K - $85K

Location

Wilmington

Setup

On-site

Posted

1 month ago

SEOContent MarketingFull-TimeOn-Site$65K-$85KManager

The Challenge

Torro Media is a content-driven agency where you won't just manage rankings-you'll own entire client SEO outcomes from strategy to execution. You'll drive real business results by connecting search strategy to conversions, not vanity metrics.

Your Mission

First 3 Months
1

Audit and establish baseline SEO performance for 2-3 assigned client accounts; identify top 20 keyword opportunities and content gaps

2

Develop and present comprehensive SEO strategies to clients tied to their business KPIs, not just traffic targets

3

Execute first batch of optimized content (rewrites + new pieces) across assigned accounts, tracking ranking movement

4

Set up performance monitoring dashboards in GSC, GA4, and Semrush; establish weekly reporting cadence with clients

By 6 Months
1

Deliver measurable organic traffic growth (target: 30-50% YoY increase) and conversion lift for client accounts

2

Build and scale 2-3 complete content systems (pillar + cluster strategies) supporting client business goals

3

Identify and resolve technical SEO issues across accounts; coordinate developer implementation of schema, internal linking, site architecture improvements

4

Develop repeatable frameworks for competitor analysis, content gap identification, and opportunity prioritization; document for team scaling

KPIs You'll Own

Organic Traffic Growth

Month-over-month percentage increase in qualified organic sessions tied to target keywords and business outcomes.

Keyword Rankings (Top 10/Top 3)

Track volume and movement of keywords in top 10 and top 3 positions; prioritize high-intent, high-conversion keywords.

Organic Conversions & Revenue

Attribute conversions and revenue directly to organic traffic; measure true business impact, not vanity metrics.

Content Performance Score

Blended metric combining engagement rate, average position, click-through rate, and conversion rate for published content.

Client Satisfaction & Retention

Track client NPS, renewal rates, and upsell opportunities; measure your effectiveness as account owner.

Tools & Stack

SemrushUbersuggestGoogle Search ConsoleGoogle Analytics 4AI content toolsSchema markup tools

Your Team

Your Manager

Not specified

Current Team

Internal teams for execution support (likely developers, designers, copywriters)

New role or backfill not specified

The Package

Salary

$65K-$85K base

Remote

On-site in Wilmington, MA

Benefits & Perks

Direct client relationships and strategic ownership
Hands-on execution autonomy with entrepreneurial freedom
Fast-paced, startup-like environment with shifting priorities
Access to premium SEO tools (Semrush, Ubersuggest, GA4)
Opportunity to scale systems and build repeatable frameworks

Company Intelligence

Torro Media is an SEO-focused agency that prioritizes real business outcomes over vanity metrics. They work with clients to build sustainable organic growth through strategic content and technical SEO execution.

Culture

Entrepreneurial, outcome-focused, hands-on; values ownership, proactivity, and accountability over task completion.

Is This Role For You?

For You If
  • You're obsessed with connecting SEO work to actual business outcomes-conversions, revenue, real metrics that matter
  • You thrive owning accounts end-to-end and aren't afraid to get hands-on with research, content, and optimization
  • You're naturally proactive; you bring ideas and recommendations, not just status updates
  • You operate well in fast-paced, startup-like environments where priorities shift and you set your own direction
  • You're data-driven and use analytics to inform strategy, not just prove what you already did
Won't Work If
  • You need clear, structured direction; you prefer executing tasks rather than creating strategy and identifying opportunities
  • You view SEO as a ranking game-if you don't care about business outcomes, this isn't for you
  • You need remote flexibility; this is on-site in Wilmington, MA with no flexibility mentioned
  • You want a heads-down execution role; this is a strategic ownership position requiring client communication and strategic thinking

Interview Process

1

Not specified

Recommend asking about their process: portfolio of client wins, how they connect SEO to business outcomes, example of proactive strategy they've developed

Ready when you are

Interested in this role?

Apply now and hear back within days, not weeks.

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Context

About Content Marketing roles

Content marketers create the articles, guides, videos, and thought leadership that attract and educate potential customers. The best content marketers think like publishers — building audiences, not just writing blog posts.

SEO writingEditorial strategyContent distributionAnalytics & measurementStorytelling
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