Peet's Coffee
Specialty coffee pioneer since 1966, now scaling retail and brand through JDE Peets.
Founded
1966
Team size
500+
Funding
Subsidiary of JDE Peets
Industry
Coffee / F&B
Famous for
What Peet's Coffee is known for
- Launched the first specialty coffee roastery in Berkeley, establishing craft coffee as a category in 1966.
- Built a 200-store footprint across the US while maintaining direct-trade sourcing and roasting standards.
- Acquired by JAB Holding through JDE Peets, positioning Peet's within a global coffee portfolio.
For growth marketers
What it's like to work at Peet's Coffee
Mature retail brand with 500+ employees and a 58-year heritage. Growth team is lean and embedded in a larger marketing org reporting to SVP level. You're balancing legacy brand equity with modern customer acquisition across stores and digital. The challenge: drive traffic and frequency in a competitive specialty coffee market while protecting craft positioning.
About
In their own words
Specialty coffee roaster and retailer. Founded in Berkeley, CA. Known as the original craft coffee brand. Owned by JDE Peets (Euronext). 200+ stores.
Open positions
Posiciones abiertas (1)
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Adjacent in the market
Companies like Peet's Coffee
Adjacent roles
Roles Peet's Coffee typically hires
Head of Growth
Own the growth function end-to-end. Strategy, channels, hiring.
Growth Marketing Manager
Run growth experiments. Own a channel. Move the needle.
VP of Marketing
Senior marketing leader. Owns brand + demand + the team.
Paid Acquisition Manager
Run paid ads at scale. Own CAC, ROAS, and the LTV math.
FAQ
Questions about Peet's Coffee
Is Peet's Coffee hiring growth marketing roles?
Yes. Peet's Coffee has 1 open growth role on Growth.Talent today. Listings refresh weekly from scraped and recruiter-posted sources.
What does Peet's Coffee pay for growth roles?
$280K-$380K is the disclosed-salary range across Peet's Coffee's current open growth roles on Growth.Talent. Specific salary per role appears on each listing.
Does Peet's Coffee hire remote growth talent?
0 of Peet's Coffee's 1 listing (0%) are remote or hybrid. Filter by location on each listing for specifics.
How do I apply to Peet's Coffee?
Click any open role on this page to view the listing and apply directly. Growth.Talent forwards applications to the recruiter's inbox or to Peet's Coffee's ATS. No intermediary, no resume gate.
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