Senior Partner Marketing Specialist

Accountabilities:

• Manage affiliate relationships across the full lifecycle, including partner sourcing, onboarding, tracking, engagement, commission processing, and ongoing performance management.

• Maintain accurate affiliate records, referral attribution, and payout schedules while proactively identifying and resolving discrepancies.

• Monitor affiliate performance and use data and partner feedback to determine which relationships should be expanded, restructured, or discontinued.

• Support strategic partnership teams throughout the deal cycle by developing co-marketing assets and translating joint value propositions and partnership terms into launch-ready materials.

• Serve as a marketing point of contact for partner stakeholders during evaluation, onboarding, and ongoing collaboration.

• Own partner-facing communications, including newsletters, program updates, announcements, and partner portal content.

• Manage the partner communication calendar and ensure messaging remains consistent, accurate, timely, and aligned with brand standards.

• Track engagement across partner communications and continuously optimize content, format, messaging, and communication cadence.

• Develop sales enablement materials such as one-pagers, pitch content, and other resources that affiliates and resellers can use to effectively promote offerings.

• Maintain partner enablement libraries and ensure materials remain current as products, positioning, pricing, and messaging evolve.

• Gather feedback from partners and sales teams to improve enablement resources and strengthen their effectiveness throughout the sales cycle.

• Support co-marketing initiatives with partners, including joint webinars, co-branded content, campaigns, and related marketing activations.

• Coordinate timelines, approvals, deliverables, and stakeholders across internal and partner marketing teams to ensure campaigns are delivered effectively.

• Measure and report on partner campaign performance, providing clear insights and recommendations to improve future initiatives.

• Collaborate closely with marketing, strategic partnerships, sales, and other internal stakeholders to strengthen partner engagement and channel-sourced pipeline.

Requirements:

• 5+ years of professional marketing experience, including at least 3 years in partner marketing, channel marketing, affiliate marketing, or a closely related B2B marketing function.

• Demonstrated experience owning or managing an affiliate or partner program, including onboarding, tracking, relationship management, and commission or payout processes.

• Proven ability to create high-quality, sales-ready marketing collateral, including one-pagers, pitch materials, co-branded assets, and partner-facing content from initial brief through final approval.

• Experience planning and executing multi-channel partner marketing campaigns, including webinars, email communications, and co-marketing initiatives.

• Strong written communication skills with exceptional attention to detail, accuracy, brand consistency, and confidentiality.

• Ability to translate complex products, partnership agreements, and joint value propositions into clear, compelling marketing materials.

• Strong project management and organizational skills, with the ability to coordinate multiple stakeholders, deadlines, approvals, and deliverables simultaneously.

• Ability to analyze partner engagement and campaign performance and turn insights into practical recommendations for improvement.

• Strong relationship-building and collaboration skills, with the confidence to work effectively with internal teams, affiliates, resellers, and strategic partners.

• Experience in security, privacy, cybersecurity, executive protection, or a related technology or risk-focused industry is preferred.

• Familiarity with partner portals, affiliate tracking platforms, marketing automation systems, and other tools used to manage partner programs is preferred.

• Experience supporting enterprise deal teams or reseller channels in high-trust and confidentiality-sensitive environments is an advantage.

• Comfortable traveling up to 35% for key industry events, partner activations, and in-person team meetings.

Benefits:

• Opportunity to take ownership of a high-impact partner marketing program spanning affiliates, resellers, and strategic partnerships.

• Remote or hybrid work options within the United States.

• Direct visibility into partner engagement, channel performance, and pipeline generation.

• Opportunity to work cross-functionally with marketing, partnerships, sales, and other business teams.

• Exposure to strategic co-marketing initiatives, partner enablement, affiliate programs, and enterprise relationship management.

• Fast-paced environment offering significant autonomy, responsibility, and opportunities to shape partner marketing strategy.

• Opportunity to contribute to work focused on protecting sensitive personal information and reducing digital security risks.

• Professional growth through exposure to evolving partner marketing strategies, technologies, and channels.

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