Manager, Partner Marketing

Accountabilities:

• Develop and execute joint go-to-market plans with strategic global partners, creating aligned strategies that increase awareness, credibility, engagement, and pipeline.

• Build integrated co-marketing programs spanning digital campaigns, email, social media, webinars, roundtables, roadshows, and industry events.

• Plan and execute joint partner events from virtual sessions to major conference activations, maximizing shared reach, engagement, and return on investment.

• Develop, launch, and optimize a Partner Market Development Fund (MDF) program, including participation guidelines, budget management, ROI tracking, and continuous improvement.

• Partner with Product Marketing and Sales Enablement to create joint messaging, solution materials, case studies, presentations, and other partner-facing content.

• Strengthen partner enablement through onboarding kits, internal briefings, certification promotion, partner storytelling, campaign templates, and scalable resources.

• Support regional partners by adapting campaigns, content, and events to local audiences, market maturity, and regional priorities.

• Establish consistent measurement of partner-sourced and partner-influenced pipeline, providing performance reporting and actionable insights to leadership and stakeholders.

• Develop an annual partner marketing calendar and scalable frameworks that improve consistency and efficiency across campaigns and events.

• Build strong relationships across internal and external stakeholders, aligning priorities and ensuring programs are delivered effectively and on schedule.

Requirements:

• 5-8 years of B2B marketing experience, with a focus on partner, alliance, channel, or ecosystem marketing.

• Demonstrated experience working with global partner ecosystems across multiple regions and varying levels of market maturity.

• Proven ability to plan and execute joint digital and in-person events, including campaign coordination, partner alignment, and post-event follow-up.

• Experience creating or managing MDF programs and measuring their utilization, effectiveness, and ROI.

• Experience enabling regional partners through tailored content, campaigns, tools, training, and ongoing engagement.

• Exceptional written and verbal communication skills, with the ability to develop compelling joint messaging and translate complex partnerships into clear, engaging stories.

• Strong project and program management capabilities, with the ability to balance strategic initiatives against fast-moving campaign requirements and competing priorities.

• Experience in enterprise SaaS, supply chain technology, manufacturing technology, or a related B2B technology environment.

• Strong stakeholder management and cross-functional collaboration skills, with the ability to align sales, product marketing, events, regional teams, and external partners.

• A data-driven mindset with experience establishing marketing KPIs, measuring pipeline contribution, and communicating performance and ROI.

• Ability to operate independently in a lean, high-accountability environment where initiative, creativity, and ownership are valued.

• A collaborative, curious, growth-oriented approach with strong organizational skills and a focus on delivering measurable business value.

Benefits:

• Annual on-target earnings of approximately $130,000-$160,000 USD.

• Flexible work location with a remote work environment.

• Health insurance and voluntary insurance options.

• Pet insurance options.

• Inclusive parental leave policy supporting all parents and caregivers.

• Paid time off and holidays.

• Retirement savings and bonus programs.

• Wellness and mental health initiatives.

• Quarterly employee engagement events.

• Employee referral program.

• Collaborative, entrepreneurial, and engaging work environment.

• Opportunity to build and shape partner marketing programs within a growing B2B SaaS ecosystem.

• Significant scope for professional growth and cross-functional impact.

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