The Challenge
NCSY (Orthodox Union's youth arm) is going after massive scale: engaging 100,000 Jewish teens-nearly 1 in 3 high school students-in three years. You'll own the growth strategy, build the systems, and forge the partnerships to make it happen.
Your Mission
Map competitive landscape: identify existing Jewish student groups, engagement programs, and integration opportunities across North America
Define core metrics dashboard (acquisition, retention, engagement, retention-to-next-year rates) and establish baseline data collection systems
Establish 3-5 strategic partnership conversations with JCCs, Birthright, and regional Jewish organizations to assess expansion pathways
Develop and present initial expansion strategy for 2-3 priority geographies with school-level targeting
Launch pilot expansion in 2 new geographies and measure unit economics (cost per engaged teen, retention rate)
Build retention playbook: design summer reengagement campaigns and test middle-school pipeline strengthening tactics
Operationalize growth systems: standardized tracking methodologies, regional dashboards, and monthly reporting cadence
Secure 3+ active partnerships; integrate 1-2 external student groups or programs under JSU umbrella
KPIs You'll Own
Teen Reach & Acquisition
Total engaged Jewish teens across all JSU clubs; track growth toward 100K goal with monthly cohort analysis.
Year-over-Year Retention Rate
Percentage of teens active in school year N who remain engaged in school year N+1; target 60%+.
Club Expansion Rate
New clubs launched per quarter by geography; track cost per club launch and time-to-productivity.
Partnership ROI
Teens acquired or retained through partner channels as percentage of total; measure integration efficiency.
Engagement Depth
Event attendance frequency, program completion rates, and leadership pipeline advancement per cohort.
Tools & Stack
Your Team
Your Manager
Executive Director or Chief Program Officer (likely)
Current Team
JSU program staff, regional coordinators; likely 8-15 person core team
New role-director-level growth position being created to accelerate expansion
The Package
Salary
$120K-$150K base
Remote
On-site, New York, United States
Benefits & Perks
Company Intelligence
The Orthodox Union is one of the largest Orthodox Jewish organizations in the US (founded 1898). NCSY, its youth division, runs school-based Jewish student clubs and programs for teens. The org is backed by new investment and a bold three-year goal to reach 100,000 Jewish high school students.
Founded
1898
Customers
Jewish teens (14-18), Jewish schools, JCCs, Jewish organizations
Culture
Mission-driven, community-focused, informal education emphasis, inclusive and warm
Is This Role For You?
- You've scaled youth/education/community programs and can think strategically about geographic expansion and unit economics
- You're comfortable with data-driven decision-making and building systems that work at scale without sacrificing mission
- You thrive at the strategy-execution intersection: you'll define priorities AND roll up sleeves to make them happen
- You have experience building partnerships and know how to negotiate integration/co-op models with peer organizations
- You're motivated by impact metrics (teens engaged, retention, long-term community building) not just vanity numbers
- You need a fully remote setup or flexibility-this is 100% on-site in NYC
- You're uncomfortable with nonprofit constraints (budget limits, mission-first vs. profit-first decision-making)
- You need instant scale wins; this is a disciplined, multi-quarter build with data accountability, not a quick growth hack play
- You lack genuine interest in (or knowledge of) the Jewish community or youth programming ecosystem
Interview Process
Screening call
Recruiter or hiring manager vets background in growth/expansion, non-profit experience, and strategic thinking.
Case study or presentation
You'll likely present a growth strategy for a fictional or real expansion scenario (e.g., 'How would you expand into 3 new states?').
Director/executive interviews
Meet with executive leadership, likely 1-2 rounds, to assess strategic alignment, partnership-building mindset, and cultural fit.
Reference checks
Expect 2-3 professional references, especially from previous growth or non-profit leadership roles.
Ready when you are
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.