The Challenge
LinkedIn's ads business (Marketing Solutions) is a multi-billion dollar growth engine. You'll own the financial strategy and operational insights that unlock new revenue opportunities, validate growth bets, and reshape how the entire org scales.
Your Mission
Establish baseline financial models and KPI dashboards for top 3-5 LMS growth initiatives (product GTM, partnerships, operating model changes)
Complete first pressure test analysis on 2+ proposed growth opportunities with clear go/no-go recommendations for leadership
Build cross-functional stakeholder map and conduct listening tours with Product, Sales, and Partnerships to understand constraints and opportunities
Deliver first narrative-driven insights brief to C-level on market trends or competitive threats impacting LMS growth
Own financial modeling and ROI analysis for 3+ major go-to-market initiatives; track actual performance vs. forecast with monthly variance analysis
Lead operating model redesign workstream—identify process gaps, design new workflows, and operationalize changes across teams
Build predictive models identifying early-stage signals of growth acceleration or risk in key LMS segments (verticals, geographies, customer types)
Influence $50M+ in budget allocation decisions through data-driven recommendations on partnerships strategy and product investment prioritization
KPIs You'll Own
Growth opportunity ROI validation accuracy
% of forecasted growth initiatives that hit within 10% of projected revenue/margin impact within 12 months.
Forecast variance (actual vs. model)
Monthly tracking of revenue, CAC, and margin actuals against strategic finance projections across LMS product lines.
Stakeholder decision velocity
Time from analysis completion to go/no-go decision; target is reducing decision cycle by 20%+ vs. prior year baseline.
Cross-functional collaboration score
Qualitative feedback from 5+ partner teams on your influence, clarity of insights, and speed of unblocking operational obstacles.
Tools & Stack
Your Team
Your Manager
Director or VP of Strategic Finance (LMS)
Current Team
2-4 other finance analysts/associates focused on different LMS segments or functions
Backfill or expansion—likely due to growth headcount needs in LMS org
The Package
Salary
$180K-$220K base
Variable
15-20% annual bonus tied to business performance
Equity
RSUs (refresh every 4-5 years, typical for LinkedIn/Microsoft)
Remote
Hybrid: On-site in San Francisco, CA or New York, NY 2-3 days/week; remote flexibility otherwise
Benefits & Perks
Company Intelligence
LinkedIn is the world's largest professional network with 1B+ members. Marketing Solutions (their ads/sponsored content business) is a high-growth segment driving billions in revenue. You'll operate at the intersection of product strategy, partnerships, and financial modeling in one of the most sophisticated B2B ad platforms globally.
Founded
2003
Team Size
19000
Funding
Acquired by Microsoft for $26.2B in 2016
Customers
1B+ members; serves enterprises, SMBs, and recruiters globally
Culture
Trust, care, inclusion, and fun—emphasis on psychological safety, growth mindset, and cross-functional collaboration
Is This Role For You?
- You've done 3+ years in management consulting, investment banking, or strategy & ops—you know how to pressure-test assumptions and tell data stories
- You're comfortable with ambiguity and can move fast with 70% information—you don't need every data point before recommending action
- You thrive on stakeholder influence; you get energized by presenting to senior leaders and seeing your insights drive real business decisions
- You're intellectually curious about ads platforms, marketplaces, or B2B GTM—you want to understand *how* the business grows, not just model the financials
- You need perfect clarity and process before acting—this role demands comfort with building the airplane while flying it
- You prefer deep technical work (accounting, audit, FP&A reporting) over strategy, insights, and cross-functional influence
- You're unwilling to be on-site 2-3 days/week in SF or NYC—hybrid is real, not a formality at LinkedIn
Interview Process
Recruiter screen (30 min)
Background, motivation for LinkedIn, and fit for strategic finance (vs. transactional FP&A) role
Manager conversation (45 min)
Deep dive on past strategy projects, how you've handled ambiguity, and your approach to cross-functional influence
Case study / take-home (2-3 hours)
Analyze a business scenario (e.g., 'Should we enter a new vertical? Build a financial model and recommendation'), optional follow-up discussion
Cross-functional panel (60 min)
2-3 interviews with Product, Sales, or Partnerships stakeholders to assess collaboration style and judgment
Leadership conversation (30-45 min)
Director/VP-level discussion on strategy priorities, your long-term growth potential, and culture fit
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.