The Challenge
L'Oréal is hunting for a sharp marketer who can straddle product innovation and operational execution across one of beauty's most competitive categories. You'll drive launches and renovations for global brands while synthesizing international consumer data into winning strategies.
Your Mission
Audit current product portfolio and competitive landscape across assigned category; synthesize findings into 3-5 actionable insights for leadership
Support minimum one active product launch or renovation by developing marketing mix recommendations (pricing, positioning, creative direction)
Build working relationships with cross-functional teams (comms, digital, retail, trade); establish cadence for ongoing collaboration
Master L'Oréal's internal tools, frameworks, and approval processes for product development and campaign orchestration
Own end-to-end launch or renovation of a pillar product, from concept through market execution; track KPIs and iterate based on performance
Deliver quarterly market intelligence reports covering consumer trends, competitor moves, and category shifts across key territories
Design and implement integrated marketing campaign (360/IMC) that drives measurable growth in consumer engagement and sales
Mentor junior team members or contribute to internal training; establish yourself as category expert across European markets
KPIs You'll Own
Product Launch ROI
Measure revenue lift, market share gain, and consumer acquisition cost for launches you orchestrate.
Campaign Engagement Rate
Track digital, retail, and point-of-sale activation performance against brand benchmarks.
Time-to-Market
Reduce cycle time from concept to shelf by streamlining cross-functional collaboration.
Consumer Insight Conversion
Monitor how many market insights translate into executed strategic recommendations.
Brand Health Metrics
Track awareness, consideration, and preference shifts tied to your marketing initiatives.
Tools & Stack
Your Team
Your Manager
Division HR Manager and Team Lead (varies by division: Luxe, Dermatological Beauty, Consumer Products, or Professional Products)
Current Team
Cross-functional stakeholders: product development, communications, digital, retail, trade, logistics, and external agencies
New role backfill in product and operational marketing function
The Package
Salary
€45K-€60K base
Remote
On-site, Paris area (Île-de-France, France)
Benefits & Perks
Company Intelligence
L'Oréal is the world's largest cosmetics and beauty company, operating across Luxe, Professional Products, Consumer Products, and Dermatological Beauty divisions. With a legacy of innovation and global reach, L'Oréal drives beauty trends and sets industry standards across skincare, haircare, makeup, and professional salon markets.
Culture
Data-driven, international, entrepreneurial; emphasis on creative problem-solving, resilience, and strategic thinking across complex, fast-moving markets.
Is This Role For You?
- You've spent 2+ years in marketing roles and understand the product development lifecycle from concept to launch
- You're comfortable diving deep into category expertise, consumer psychology, and competitive dynamics—then translating that into winning strategies
- You thrive in complex, matrix environments where you collaborate across functions (retail, digital, comms, trade) to execute integrated campaigns
- You're intellectually curious about international markets and eager to understand cultural nuances across European and global territories
- You have a track record of turning insights into action: data → recommendation → execution → results
- You need full remote flexibility; this role is on-site in Paris
- You're uncomfortable with ambiguity or frequent project pivots—L'Oréal's fast-moving environment demands resilience and adaptability
- You lack hands-on experience with product launches, marketing mix modeling, or brand strategy; this isn't an entry-level role
Interview Process
Application & CV Screening
Submit your CV and profile information. L'Oréal screening team evaluates fit against 2+ years marketing experience and product innovation knowledge.
Exploratory Recruitment Interview (1:1)
Conversation with a recruiter to understand your background, strengths, and which division (Luxe, Dermatological, Consumer, or Professional) aligns best with your potential.
Division HR Manager Interview
Discussion with the HR Manager of your assigned division to assess strategic thinking, category expertise, and cultural fit within that business unit.
Team Interview
Final interview with your direct manager and/or team members to evaluate collaboration style, problem-solving approach, and readiness for the role.
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.