The Challenge
Ideal Tridon Group is a 100+ year industrial leader in clamps, fittings, and coupling solutions across critical applications. You'll own global brand strategy and marketing ops for a multi-unit business, driving growth through distributor programs, OEM partnerships, and digital transformation.
Your Mission
Audit current brand positioning, website performance, and CRM data quality across business units; identify quick wins
Build stakeholder alignment map with business unit leaders and define shared marketing KPIs tied to commercial growth
Establish marketing operations baseline (budget, team skills, systems health); prioritize Salesforce and website improvements
Launch first integrated campaign targeting one key customer segment (contractors, engineers, or distributors) to prove impact
Execute upgraded corporate and business unit websites with improved SEO, customer journey mapping, and content that serves all personas
Build scalable distributor marketing program (campaigns, sales tools, digital content, training) and measure ROI
Implement marketing dashboards and reporting infrastructure; establish monthly KPI tracking and ROI on marketing spend
Develop and launch digital strategy roadmap (SEO/SEM, email, social, video) with clear business unit prioritization and forecast
KPIs You'll Own
Return on Marketing Spend (ROMS)
Track revenue attributed to marketing campaigns against total marketing budget; target by business unit and channel.
Website Traffic & Conversion Rate
Monitor organic and paid traffic by persona (contractor, engineer, distributor, investor); measure conversion to lead or download.
Net Promoter Score (NPS) & Customer Feedback Volume
Establish baseline NPS across customer segments and track voice of customer sentiment monthly.
Lead Generation & Pipeline Contribution
Measure leads generated by marketing channel and contribution to sales pipeline by business unit.
Trade Show ROI
Calculate cost per lead and revenue influenced by trade show attendance; optimize allocation.
Marketing Budget Utilization
Track spend against plan by business unit, campaign, and channel; forecast quarterly.
Tools & Stack
Your Team
Your Manager
Likely C-suite or Chief Commercial Officer (not specified)
Current Team
Team size and composition not provided; assume existing marketing function across business units
Backfill or new role-not specified; build structure expected
The Package
Salary
$180K-$240K
Remote
On-site, Smyrna, TN
Benefits & Perks
Company Intelligence
Ideal Tridon Group is a global leader in industrial clamps, strut, hose supports, conduit, fittings, and coupling solutions serving critical applications in air, fluid, and electricity movement. With 100+ years of proven quality, strong service culture, and a portfolio of brands, the company serves contractors, engineers, distributors, OEMs, and agents worldwide.
Customers
Contractors, engineers, distributors, OEM partners, sales representatives
Culture
Service-oriented, innovative, reliability-focused; connections and collaboration at the core
Is This Role For You?
- You've led marketing for B2B industrial, manufacturing, or distribution companies with multi-unit/multi-brand complexity
- You're comfortable owning P&L, marketing spend, and proving ROI on campaigns across channels
- You can manage Salesforce and marketing ops; you're a systems thinker who loves data and dashboards
- You thrive building programs for distributors, partners, and technical audiences (engineers, contractors) not just end consumers
- You're entrepreneurial but also willing to roll up your sleeves and execute; you lead through influence across matrix organizations
- You need remote flexibility; this is on-site only in Smyrna, TN
- You're a pure brand/creative person who avoids systems, ops, and measurement
- You lack experience with B2B go-to-market or complex multi-unit commercial structures
Interview Process
Phone screen
Recruiter or hiring manager explores background in B2B marketing, multi-unit management, and Salesforce/ops experience
First interview
Deep dive on past P&L ownership, trade show/distributor program success, and digital strategy examples
Case study or presentation
You may present marketing strategy for a hypothetical multi-unit industrial company or analyze Ideal Tridon's current positioning
Panel interviews
Meet business unit leaders, CFO/finance partner (budget alignment), and sales leadership (commercial priorities)
Ready when you are
Interested in this role?
Apply now and hear back within days, not weeks.
Get alerts for growth marketing jobs
Weekly email. Unsubscribe in one click.
Keep exploring
Related searches
More like this
Vagas parecidas
Director, Growth Marketing - Commercial
Skydio • San Mateo, CA
Senior Director - Product & Growth Marketing
Confidential • San Francisco, CA
Director of Digital Marketing and eCommerce
Trinchero Family Estates • Napa, CA
Associate Director, Growth Innovation
Airwallex • San Francisco, CA
Context
About Growth Marketing roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.