The Challenge
Diabolocom is a leading European CCaaS/CX platform trusted by 400+ clients across 60+ countries. You'll own their customer events strategy and trade show execution—building a loyalty program that drives NPS, retention, and advocacy while generating qualified leads at industry conferences.
Your Mission
Map and audit current customer event landscape; define Club Utilisateur program strategy and 2026 roadmap with clear KPIs
Plan and execute first flagship customer event or webinar series to validate engagement model and collect feedback
Secure and plan participation in 2-3 key B2B trade shows; negotiate contracts and finalize booth concepts
Create event content calendar and production timeline for Q1-Q2 deliverables (presentations, case studies, visuals)
Launch full Club Utilisateur program with measurable NPS lift and quarterly engagement metrics
Execute 3+ external trade shows/conferences with lead generation targets and ROI analysis
Produce integrated event content suite (videos, ebooks, presentations) supporting 4+ campaign activations
Establish event measurement framework; deliver monthly performance reports with optimization recommendations
KPIs You'll Own
Customer Event Attendance & NPS Lift
Track Club Utilisateur participation rates and measure NPS improvement among attendees vs. non-attendees.
Trade Show Lead Generation
Qualified leads captured per event, lead-to-opportunity conversion rate, and cost per qualified lead.
Event ROI
Total event spend vs. pipeline value generated and closed deals attributed to event engagement.
Content Engagement Metrics
Video views, ebook downloads, presentation shares, and email open rates for event-related assets.
Customer Retention & Advocacy
Repeat attendance rates, customer referrals, and case study/testimonial participation from event attendees.
Tools & Stack
Your Team
Your Manager
Head of Marketing (implied)
Current Team
Marketing team; collaboration with Customer Operations, Product, and CX teams
New role—backfill or growth hire TBD
The Package
Salary
$55K-$75K base
Remote
On-site in Paris, Île-de-France. Onsite required.
Benefits & Perks
Company Intelligence
Diabolocom is a leading European CCaaS and Customer Experience platform trusted by 400+ clients in 60+ countries. They combine proprietary AI, native telecom infrastructure, and deep CRM integrations to deliver seamless, personalized customer experiences at scale. The team is collaborative, ambitious, and committed to solving complex challenges.
Customers
400+
Culture
Collaborative, ambitious, learning-focused, experimentation-driven
Is This Role For You?
- You've owned or co-owned B2B event programs—customer conferences, user groups, or trade show strategies—and can tie them to business metrics
- You're energized by building community and driving measurable customer engagement and retention gains
- You're detail-oriented but also strategic: you can manage logistics and budgets while contributing to broader marketing vision
- You're comfortable working cross-functionally and want to be at the center of customer relationships and feedback loops
- You need remote flexibility—this is onsite in Paris, no exceptions
- You're looking for a solo events coordinator role; this requires strategic marketing thinking and cross-team collaboration
- You're uncomfortable with ambiguity; the Club Utilisateur program needs to be built from scratch with minimal playbook
Interview Process
Phone Screen
Recruiter confirms event experience, Paris location fit, and interest in B2B community-building
Marketing Manager Interview
Deep dive on past event programs, metrics owned, trade show ROI, and approach to measuring engagement impact
Marketing Leadership Interview
Strategic vision for Club Utilisateur; how you'd collaborate with Product/CX/Sales; budget and vendor management approach
Case Study / Presentation
Design a hypothetical 2026 customer event roadmap and trade show strategy for Diabolocom (likely take-home)
Interested in this role?
Apply now and hear back within days, not weeks.
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About Growth Marketing Roles
Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.