E-Commerce & Digital Marketing Manager

Creative Safety Supply is a Portland-based leader in industrial safety and lean manufacturing solutions. We operate a portfolio of five specialized ecommerce websites serving customers across the globe, with a primary focus on the North America market.

We are looking for a data-driven, growth-focused Ecommerce & Digital Marketing Manager to own and grow revenue across all five of our websites. This is a high-impact, highly visible role that sits at the intersection of digital and performance marketing, marketing operations, and lifecycle marketing. You will be responsible for developing and executing strategies to increase traffic, improve conversion rates, and grow total ecommerce revenue across new and existing customer segments. This role will work cross-functionally with marketing, product, operations, and customer service.

This role is ideal for someone who thrives in a hands-on environment, loves digging into analytics, and has a passion for B2B ecommerce growth.

Shift/Hours: M-F; 7:00 am - 3:30 pm PST

Location: Beaverton, On-site

What You’ll Do

Revenue Growth & Strategy

• Own revenue targets across all five ecommerce websites and develop annual and quarterly growth plans
• Identify high-opportunity product categories, customer segments, and marketing channels to prioritize for growth
• Lead initiatives to increase average order value (AOV), repeat purchase rate, and customer lifetime value (LTV), including lifecycle marketing strategies and cross-channel marketing programs

Site Optimization

• Work with our product listings team to maintain and improve product listing quality and conversion
• Develop A/B testing and CRO (conversion rate optimization) programs to improve key site metrics; work alongside our website developer and web designer to implement A/B program.
• Ensure product pages are optimized for both SEO and conversion, including copy, imagery, pricing, and specifications
• Oversee promotions and seasonal campaigns to drive incremental revenue

Digital & Performance Marketing Oversight

• Work with paid media agency to optimize and scale paid search (Google and MS Ads) and launch paid social campaigns in the future
• Work with our email marketing lead to develop and execute new email marketing strategies including promotional campaigns, lifecycle flows, etc. in support of ecommerce goals, with a focus on RFM segmentation
• Monitor our digital reputation, especially company and product reviews; ensure we continue to source new reviews and ratings remain high

Analytics & Reporting

• Analyze ecommerce KPIs (sessions, conversion rate, revenue, AOV, cart abandonment, etc.) and report regularly to leadership
• Use analytics data from Google, Big Commerce, Hubspot, and other tools to identify trends and opportunities
• Build and maintain dashboards to track performance across all five sites

Cross-Functional Collaboration

• Work closely with our internal and agency teams on landing pages, category pages, and campaign assets
• Collaborate with the product and operations teams on new product launches, price changes, etc.
• Interface with the customer service team to identify friction points and improve the customer experience

What you’ll need to be successful

• 3–6 years of ecommerce experience for B2B (preferred) or DTC brands
• Proven track record of driving measurable revenue growth for large ecommerce product catalogs with thousands of SKUs
• Hands-on experience with BigCommerce (required); familiarity with other ecommerce platforms is a plus
• Strong technical acumen and marketing operations chops across the ecommerce and digital marketing technology stack, including familiarity with product feed management (OmniOne, Feedonomics), marketing automation + personalization platforms (especially HubSpot and/or Klaviyo), paid media platforms (Google Ads, MS Ads, Meta, TikTok), analytics solutions (GA4, SEMrush, Screaming Frog), AB testing + site optimization tools (VWO, HotJar, etc.)
• Strong proficiency with data analysis, especially funnel measurement and conversion optimization
• Experience managing or closely collaborating on paid search, paid social, and SEO programs
• Experience in workplace safety, industrial supply, lean manufacturing, or adjacent B2B categories is preferred
• Experience managing and mentoring junior ecommerce or digital marketing team members
• Understanding of technical SEO fundamentals
• Excellent project management skills and ability to manage multiple sites and priorities simultaneously
• Strong written communication skills for copywriting, briefs, and stakeholder updates

About Creative Safety Supply Creative Safety Supply is at the forefront of the visual safety industry. For over 18 years, we have helped organizations create safer and more efficient workplaces with solutions ranging from custom labeling systems to floor marking, safety signs and Lean/5S/6S solutions. Companies across the U.S. and internationally trust us for our deep product knowledge, responsive service, and innovative solutions that empower businesses to improve safety, compliance, and productivity.

Why Work at Creative Safety Supply? Joining our team means becoming part of a fast-growing company that values collaboration, problem-solving, and continuous improvement. We encourage initiative, support career development, and reward contributions that make a real difference for our customers.

We Offer

• Competitive base salary commensurate with experience
• Generous PTO program
• Performance-based bonus
• Comprehensive health, dental, and vision benefits
• 401(k) with up to 4% company match
• Collaborative on-site working environment with a fully stocked breakroom
• Opportunity to make a direct, measurable impact on a multi-site ecommerce business

Physical Requirements and Working Conditions

Ability to sit or stand in a stationary position for long periods; occasionally move around the office and reach into cabinets, drawers, etc. Ability to lift 10-15 lbs for short periods of time. Standard office environment with LED lighting, regular interruptions, and standard noise level.

Disclosures

Creative Safety Supply LLC is an equal opportunity employer committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristics as outlined by federal, state, or local laws.

This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Creative Safety Supply makes hiring decisions based solely on qualifications, merit, and business needs at the time.

This Company participates in the E-Verify program through USCIS.