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Colonies

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Growth Marketing

VP Growth & Revenue

  • Paris
  • VP
  • On-site
  • Full time
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Location

Paris

Setup

On-site

Posted

2 weeks ago

O que você vai fazer

About The Company

Colonies is rethinking urban living in Europe. We design, operate and scale next-generation residential experiences at the crossroads of real estate, hospitality and technology. Coliving, managed residences, hybrid living formats. A massive market that remains largely fragmented and understructured. With operations across multiple European countries, thousands of residents, and strong growth momentum, Colonies is building a category-defining platform for modern living.

About The Role

We are now looking for a VP of Growth & Revenue to own, structure, and scale our growth engine. This is not a marketing role. This is a senior business leadership position. You will own the full acquisition-to-revenue perimeter and play a central role in shaping Colonies’ growth strategy. You will sit on the Executive Committee and work directly with the founders, Product, Tech, Sales, Finance, and Operations.

Responsibilities

Growth, acquisition, and revenue ownership

  • Define and lead the Colonies’ global acquisition strategy across all channels SEA, paid social, SEO, partnerships, platforms, referral and selective offline
  • Own revenue performance end-to-end demand generation, conversion, pricing, yield, channel mix, ROI
  • Implement advanced revenue management and allocation logics segmentation, yield optimisation, budget arbitration, and marginal ROI
  • Operate at a very granular data level, dashboards, cohort analysis, experiments, and continuous optimisation

Segmentation, positioning and value proposition

  • Structure and refine client segmentation across geographies and products
  • Clarify and evolve the value proposition by segment, city, and residence type
  • Work closely with Product and Brand to align promise, UX, messaging and funnel
  • Contribute directly to go to market and product marketing strategy

Brand, product marketing, and website

  • Lead and manage the teams responsible for brand, communication, and product marketing
  • Ensure consistency between performance marketing and brand positioning
  • Own Colonies’ website strategy acquisition, conversion, SEO, content, and UX evolution
  • Bring a strong analytical lens to creative and positioning decisions

Leadership and organisation

  • Build, lead and scale a high level growth and marketing team
  • Set a demanding, data driven and execution oriented culture
  • Bring clarity, structure and solutions in complex and high pressure environments
  • Act as a strategic sparring partner to the founders

Qualifications

  • 8 plus years of experience in growth, acquisition and revenue roles
  • Strong background in performance marketing and revenue management
  • Excellent mastery of digital acquisition channels
  • Very strong analytical and quantitative mindset
  • Experience in tech, scale-up or product-driven environments
  • Comfortable operating at both strategic and operational levels
  • Proven ability to navigate complexity and sustained pressure
  • Creative, solution-oriented and highly driven
  • Strong leadership and communication skills
  • Would rather manage small but mighty teams than overstaff them to compensate

Why join Colonies

  • A massive and still largely untapped market
  • A unique opportunity to help redefine how people live in cities
  • A true executive role with direct impact on company performance
  • A multi-country, multi-product growth playground
  • An ambitious, fast-growing company with a strong product and data culture

Ready when you are

Interested in this role?

Apply now and hear back within days, not weeks.

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Context

About Growth Marketing roles

Growth marketers drive user acquisition, activation, and retention through data-driven experimentation. They sit at the intersection of product, data, and marketing — running A/B tests, building funnels, and scaling what works.

A/B testingFunnel optimizationSQL & analyticsPaid acquisitionProduct-led growth
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