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ALTERNANCE 2026 - Chargé de marketing et communication digitale F/H

Berger-Levrault • Limonest, FR

Growth MarketingPlenoOn-siteFull time€14K - €22K
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Internal CommunicationsContent CreationOn-site€14K-€22KAlternance/Internship

The Challenge

CARL is transforming digital culture from the inside out. You'll own internal communications strategy, from governance and newsletters to onboarding experiences—directly shaping how 500+ employees connect and stay aligned.

Your Mission

First 3 Months
1

Audit and restructure internal documentation system; establish governance framework for bi-annual content updates with CODIR sign-offs

2

Launch first branded newsletter in French/English with baseline engagement metrics (open rates, click-through rates)

3

Design and deploy new hire welcome experience including personalized messages and chronological onboarding journey

4

Master CARL brand guidelines and InDesign workflows to ensure visual consistency across all internal communications

By 6 Months
1

Achieve 45%+ internal newsletter open rate and establish monthly performance dashboards presented to CODIR

2

Organize 2-3 strategic company events (annual meeting, quarterly town halls) with documented attendee feedback

3

Build centralized content repository with version control and multi-language support (FR/EN)

4

Increase new hire integration satisfaction scores by 20+ points through improved onboarding touchpoints and messaging

KPIs You'll Own

Newsletter Open Rate

Track monthly performance of French/English internal newsletters to measure engagement and content relevance.

Onboarding Completion Rate

Monitor how many new hires complete the chronological integration journey and provide satisfaction feedback.

Document Archival Accuracy

Measure percentage of internal documents properly centralized, tagged, and accessible on IntraCARL.

Event Attendance & NPS

Track turnout and Net Promoter Score for internal institutional events to gauge culture impact.

Tools & Stack

InDesignPlayPlayEmail Marketing PlatformIntraCARLMicrosoft Office SuiteFigma or similarVideo Editing SoftwareAnalytics/Reporting Tools

Your Team

Your Manager

Not specified, likely Communications or HR Director

Current Team

Embedded within communications/culture team at CARL

New alternance role; backfill for growth capacity

The Package

Salary

€14,000-€21,876 annual (alternance rate)

Remote

On-site only, Limonest, France

Benefits & Perks

Direct impact on company culture and internal brand
Hands-on experience with full communications workflow (strategy, design, execution, analytics)
Bilingual work environment (French/English) builds portfolio and language skills
Inclusive, diversity-forward workplace culture with structured mentorship
Access to design tools and creative platforms used by digital teams

Company Intelligence

CARL operates within Berger-Levrault ecosystem, focused on digital transformation and modernizing internal operations. The company prioritizes inclusion and diversity, treating these as operational strengths rather than checkbox initiatives.

Culture

Innovation-driven, digitally mature, diversity & inclusion embedded in decision-making, structured governance with CODIR oversight

Is This Role For You?

For You If
  • You're finishing a 3rd-year Licence or Master's in Communications and want real operational impact day one
  • You're fluent in InDesign, comfortable with video tools (PlayPlay), and obsess over visual consistency
  • You thrive on diverse tasks: writing, design, event logistics, data analysis, stakeholder management
  • You speak French and English fluently; multilingual bonus = differentiator
  • You like structure but can problem-solve when documentation and processes are messy
Won't Work If
  • You need remote flexibility or hybrid options—this is 100% on-site in Limonest
  • You're looking for a growth marketing role focused on external acquisition and demand generation
  • You're uncomfortable with bi-lingual work or lack confidence in English writing/communication
  • You prefer deep specialization (e.g., only design, only copywriting) over generalist communications

Interview Process

1

Application Submission

Submit via CARL's candidate portal with CV, cover letter, and design portfolio samples

2

Phone Screen

Initial call to assess communication skills, tool proficiency, and cultural fit; ~20-30 minutes

3

Second Interview

In-person or remote conversation with hiring manager; discuss specific projects, design approach, bilingual capabilities

4

Decision & Offer

Feedback provided regardless of outcome; successful candidates receive formal offer

Interested in this role?

Apply now and hear back within days, not weeks.

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About Growth Marketing Roles

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A/B testingFunnel optimizationSQL & analyticsPaid acquisitionProduct-led growth
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ALTERNANCE 2026 - Chargé de marketing et communication digitale F/H at Berger-Levrault (14K-22K EUR) | Growth.Talent | Growth.Talent